YouTube has afforded new ways of documenting, performing and circulating musical creativity. This first open access sustained exploration of YouTube and music shows how record companies, musicians and amateur users have embraced YouTube's potential to promote artists, stage performances, build artistic (cyber)identity, initiate interactive composition, refresh music pedagogy, perform fandom, influence musical tourism and soundtrack our everyday lives. Speaking from a variety of perspectives, musicologists, film scholars, philosophers, new media theorists, cultural geographers and psychologists use case studies to situate YouTube as a vital component of contemporary musical culture. This book works together with its companion text Remediating Sound: Repeatable Culture, YouTube and Music.
The ebook editions of this book are available open access under a CC BY-NC-ND 4.0 licence on bloomsburycollections.com. Open access was funded by Knowledge Unlatched.
Author(s): Joana Freitas, João Francisco Porfírio
Series: New Approaches to Sound, Music, and Media
Publisher: Bloomsbury Academic
Year: 2023
Language: English
Pages: 322
City: London
Half Title
Series Page
Title Page
Copyright Page
Dedication
Contents
How to Use This Book’s YouTube Channel
Acknowledgements
Preface‘Like, Share and Subscribe’: Finding the Music in YouTube’s History
Foreword
List of Editors and Contributors
Introduction: ‘Welcome to Your World’: YouTube and the Reconfiguration of Music’s Gatekeepers
Part I: Transmedia, Performance and Digital Stages
Chapter 1: ‘Musical Personae’ 2.0: The Representation and Self-Portrayal of Music Performers on YouTube
Chapter 2: Quare(-in) the Mainstream: YouTube, Social Media and Augmented Realities in Lil Nas X’s MONTERO
Chapter 3: ‘Social Composing’ and ‘Contextual Music’: Transmedial Relations through New Media in Jagoda Szmytka’s LOST PLAY
Chapter 4: YouTube Logics and the Extraction of Musical Space in San Juan’s La Perla and Kingston’s Fleet Street
Part II: Pedagogy and Interpretation
Chapter 5: Watching It All through a Screen: YouTube as a Teaching Aid for Music Composition
Chapter 6: The New Language of Music Theory in the Digital Age
Chapter 7: m☺Re tH@n WorD$: Aspects and Appeals of the Lyric Video
Part III: Music Listening and Circulation
Chapter 8: The Circulation of User-Appropriated Music Content on YouTube
Chapter 9: Musical Playlisting and Curation on YouTube: What Do Algorithms Know about Music?
Chapter 10: YouTube and the Sonification of Domestic Everyday Life
Chapter 11: ‘Talking’ about Music: The Emotional Content of Comments on YouTube Videos
Chapter 12: Exploring Time-Coded Comments on YouTube Music Videos of ‘Top 40’ Pop 2000–20
Index
