Bookboon, 2013. — 39 p. — ISBN 978-87-403-0501-2.More and more women are thinking about starting their own business, as a viable and more fulfilling alternative to working for someone else. Self-employment is at a record high. For women it is often about a life style choice, wanting to fit a meaningful and lucrative business around other commitments because with the problems and expense of finding childcare working in a traditional 9-5 job can be difficult and stressful.
This book is aimed at women who want to embark on the exciting journey of setting up and developing their own business. It will take the reader through the journey from thinking about what business they want to start, checking out motivations and skills, thinking about who their customers will be and where and how they are going to sell their products or services; what income they will need to achieve and how to decide what the profit margins will be; to writing a business plan enabling them to succeed in whatever it is they want to do.
Written by Sandy Leong, a successful business women, for more than 25 years, she brings a practical and easy to read style that will motivate the reader to embark on their own exciting journey.
Content
My Story
What is Your Story Going to Be?
Starting at the Kitchen Table?
Give Yourself a Skills Overhaul
Getting Started
Who are Your Customers?
Selling Your Stuff
Your Bottom Line
Writing Your Business Plan
A Woman’s Business – to be the Best
About the Author
Sandy Leong has been successfully running her business, Sahara Consultancy UK Ltd, a training company, for the past 25 years, started at her kitchen table in response to the problems of childcare and the need to be more flexible in her working life, and also having a passion to achieve something of which she could be proud.
She is a published author, a well-respected trainer delivering training programmes across the UK and internationally, and a sought after public speaker. She is passionate about helping and empowering people, especially women, to develop the confidence to reach their goals.
She is currently Director of Sahara Consultancy UK Ltd, the company she set up 25 years ago, and of MyTrainingResources, Chair of the Board of Trustees of a large charity and President of her local Speakers Club.
