Whisky: Technology, Production and Marketing

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Whisky: Technology, Production and Marketing explains in technical terms, the science and technology of producing whisky, combined with information from industry experts on successfully marketing the product. World experts in Scotch whisky provide detailed insight into whisky production from the processing of raw materials, to the fermentation, distillation, maturation, blending, production of co-products and quality testing, as well as important information on the methodology used for packaging and marketing whisky in the twenty-first century. No other book covers the entire whisky process from raw material to delivery to the market in such a comprehensive manner and with such a high level of technical detail. * Only available work to cover the entire whisky process from raw material to delivery to the market in such a comprehensive manner* Includes a chapter on marketing and selling whisky* Foreword written by Alan Rutherford, former Chairman and Managing Director of United Malt and Grain Distillers Ltd.

Author(s): Inge Russell, Charles Bamforth, Graham Stewart
Series: Handbook of Alcoholic Beverages
Edition: 1
Publisher: Academic Press
Year: 2003

Language: English
Pages: 354

0 Capa......Page 1
1 Series editors......Page 2
2 Contributors......Page 3
3 Foreword......Page 6
4 Preface......Page 7
5 Cap 1 - History of the development of whiskey distillation, Pages 1-24, George N. Bathgate......Page 9
6 Cap 2 - Malt whiskies Raw materials and processing, Pages 27-73, Timothy C.S. Dolan......Page 33
7 Cap 3 - Grain whisky Raw materials and processing, Pages 75-112, Tom A. Bringhurst, Anne L. Broadhead, James Brosnan......Page 80
8 Cap 4 - Yeast and fermentation, Pages 115-150, Iain Campbell......Page 118
9 Cap 5 - Batch distillation, Pages 153-176, Denis Arthur Nicol......Page 154
10 Cap 6 - Batch distillation, Pages 153-176, Denis Arthur Nicol......Page 178
11 Cap 7 - Maturation and blending, Pages 209-240, John Conner, Ken Reid, Frances Jack......Page 206
12 Cap 8 - Co-products, Pages 243-272, Bob Pass, Ian Lambert......Page 238
13 Cap 9 - Whisky analysis, Pages 275-306, Ross Aylott......Page 268
14 Cap 10 - Marketing Scotch whisky, Pages 309-349, Grant E. Gordon......Page 300
15 Index, Pages 353-366, Inge Russell, Graham Stewart, Charlie Bamforth, Inge Russell......Page 341