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Universities in the Marketplace: The Commercialization of Higher Education

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This text investigates the commercialization of higher education and argues that this can only succeed in the short-term, while those universities that uphold academic values will win public trust and retain the respect of faculty and students.

Author(s): Derek Bok
Edition: 1
Year: 2003

Language: English
Pages: 256

Contents......Page 6
Preface......Page 8
1 The Roots of Commercialization......Page 16
2 Avoiding Bias......Page 33
3 Athletics......Page 50
4 Scientific Research......Page 72
5 Education......Page 94
6 The Benefits and Costs of Commercialization......Page 114
7 Reforming Athletics......Page 137
8 Protecting the Integrity of Research......Page 154
9 Preserving Educational Values......Page 172
10 Living Up to the Rules......Page 200
11 Seizing the Moment......Page 214
Notes......Page 224
B......Page 242
C......Page 243
F......Page 244
M......Page 245
R......Page 246
U......Page 247
Z......Page 248