Guide. - the UK: London, Prime Minister’s Strategy Unit, 2004. - 206 p.Поэтапная инструкция по разработке стратегий развития и практические рекомендации по управлению проектами, подготовленные стратегическим отделом при Правительстве Великобритании несомненно представляет собой повышенный интерес для практиков и теоретических познаний изучающих этот предмет. Имеются советы организационного характера, описываются необходимые для разработки практические навыки, современные подходы к анализу, оценки проектов и многое другое.The Strategic Capability Team at the UK Prime Minister’s Strategy Unit is to support government departments in understanding and applying the content of the guide. The Strategy Survival Guide aims to support strategy development and promote strategic thinking in government. It encourages a project-based approach to developing strategy and describes four typical project phases. It also discusses a range of skills and useful tools and approaches that will help to foster strategic thinking across government. It is offered as a resource and reference guide, and not intended as a prescription or off-the-shelf solution to successful strategy work.Content
Strategy Development
Justification & Set Up
Task: Justifying the project
Task: Clarifying the issues
Task: Planning the project
Task: Setting up the team
Output: Project proposal & plan
Management issues
Questions to ask
Research & Analysis
Task: Gathering knowledge
Task: Analysing knowledge
Task: Reviewing organisational capacity
Output: Interim analytical report
Management issues
Questions to ask
Strategic Direction Setting
Task: Developing guiding principles
Task: Articulating a vision
Task: Defining strategic aims and objectives
Output: Preferred strategic direction
Management issues
Questions to ask
Policy & Delivery Design
Task: Developing policy options
Task: Detailing policy options
Task: Appraising policy options
Task: Planing the roll out
Output: Final report & delivery plan
Management issues
Questions to ask
Strategy Skills
Managing People and the Project
Recruiting a team
Building a team
Working as a team
Encouraging creativity
Giving & receiving feedback
Developing the plan
Structuring the work
Setting milestones
Managing risks
Defining accountability
Evaluating the project
Managing Stakeholders and Communications
Identifying key stakeholders and their issues
Effectively engaging with stakeholders
Developing a stakeholder engagement plan
Drawing up a communications plan
Communication with the media
Evaluating communications
Preparing presentations
Structuring the Thinking
Issue trees
First principles thinking
SWOT
PESTLE
Systems thinking
Creativity techniques
Building an Evidence Base
Data types & sources
Surveys
Interviews & focus groups
Modelling
Market analysis
Organisational analysis
International comparisons
Benchmarking
Forecasting
Scenario development
Counterfactual analysis
Appraising Options
Multi-criteria analysis
Cost-benefit & cost-effectiveness analysis
Rationale for government intervention
Planning Delivery
Change management
Institutional change
Designing an implementation plan
