Transmedia Marketing: From Film and TV to Games and Digital Media

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Author(s): Anne Zeiser
Publisher: Routledge
Year: 2016

Language: English
Pages: 470

Cover a......Page 1
Cover b......Page 2
page 1......Page 3
Part 1......Page 4
Part 2......Page 64
Part 3......Page 124
Part 4......Page 184
Part 5......Page 244
Part 6......Page 304
Part 7......Page 364
Part 8......Page 424
Back......Page 470