Vysokoškolská učebnica Theories of Intecultural Communication je určená predovšetkým študentom magisterského stupňa štúdia prekladateľstva a tlmočníctva a študentom doktorandského štúdia Britské a americké štúdiá. Cieľom učebnice je oboznámiť študentov s kľúčovými teóriami v oblasti interkultúrnej komunikácie. Osem kapitol pokrýva výber súčasných teórií zameraných na definovanie kultúrnych dimenzií, manažmentu identity a negociácie, akomodácie a adaptácie, riadenia úzkosti a neistoty, či aktuálny výskum Sapirovej-Whorfovej hypotézy. Záverečná kapitola podáva historiografický prehľad teórií interkultúrnej komunikácie a načrtáva kľúčové otázky výskumu v budúcnosti.
Author(s): Renáta Panocová
Publisher: Univerzita Pavla Jozefa Šafárika v Košiciach
Year: 2020
Language: English
Pages: 148
City: Košice
Tags: Translation; linguistics
List of figures ..................................................................... v
Preface...............................................................................vi
CHAPTER 1....................................................................... 8
DEFINING COMMUNICATION, CULTURE, AND
INTERCULTURAL COMMUNICATION ....................... 8
1.1 Communication and language ...................................... 9
1.2 How to define culture? ............................................... 17
1.3 How to define intercultural communication? ............. 18
Exercises........................................................................... 22
Further reading ................................................................. 22
CHAPTER 2..................................................................... 23
HOFSTEDE’S MODEL OF CULTURAL DIMENSIONS
.......................................................................................... 23
2.1 How to define culture? ............................................... 24
2.2 What characterizes culture?........................................ 26
2.3 Research basis for Hofstede’s cultural dimensions .... 28
2.4 Power distance............................................................ 29
2.5 Uncertainty avoidance ................................................ 31
2.6 Individualism versus collectivism .............................. 33
2.7 Masculinity versus femininity .................................... 34
2.8 Long-term versus short-term orientation .................... 36
2.9 Indulgence versus restraint ......................................... 37
Exercises........................................................................... 39
Further reading ................................................................. 40
CHAPTER 3..................................................................... 41
FACE NEGOTIATION THEORY .................................. 41
3.1 What is a face and what is facework?......................... 42
3.2 Facework strategies .................................................... 44
3.3 Conflict styles............................................................. 46
3.4 Three approaches to conflict styles............................. 50
3.5 Intercultural facework competence............................. 51
Exercises........................................................................... 53
Further reading ................................................................. 54
CHAPTER 4..................................................................... 55
COMMUNICATION ACCOMMODATION THEORY. 55
4. 1 What is accommodation in CAT?.............................. 56
4.2 Accommodating through convergence ....................... 58
4.3 Accommodating through divergence.......................... 60
4.4 Conceptualizing communication in CAT ................... 61
Exercises........................................................................... 64
Further reading ................................................................. 65
CHAPTER 5..................................................................... 67
ANXIETY/UNCERTAINTY MANAGEMENT THEORY
.......................................................................................... 67
5. 1 Who is a stranger? What is the difference between
uncertainty and anxiety?................................................... 69
5.2 What makes communication effective?...................... 70
5.3 The AUM’s axioms.................................................... 75
5.4 The AUM theory and Hofstede’s dimensions ............ 78
Exercises........................................................................... 81
Further reading ................................................................. 81
CHAPTER 6..................................................................... 83
THE INTEGRATIVE COMMUNICATION THEORY OF
CROSS-CULTURAL ADAPTATION ............................ 83
6.1 The complexity of cross-cultural adaptation .............. 84
6.2 Key factors in the adaptation process......................... 87
6.3 The concept of culture shock...................................... 93
Exercises........................................................................... 96
Further reading ................................................................. 96
CHAPTER 7..................................................................... 98
THE SAPIR-WHORF HYPOTHESIS............................. 98
7.1 The hypothesis.......................................................... 101
7.2 Colour coding ........................................................... 102
7.3 Grammatical gender ................................................. 103
7.4 Object categorization................................................ 104
7.5 Current evaluation of the hypothesis........................ 106
Exercises......................................................................... 108
Further reading ............................................................... 108
CHAPTER 8................................................................... 110
PROGRESS AND OUTLOOK OF THE STUDY OF
INTERCULTURAL COMMUNICATION ................... 110
8.1 The development of the field.................................... 111
8.2 Further research ........................................................ 118
Exercises......................................................................... 121
Further reading ............................................................... 121
References...................................................................... 122
Index............................................................................... 140
