This book analyzes the various economic and marketing strategies utilized by the five major STM commercial scholarly journal publishers since 2000. This period has witnessed tremendous economic, marketing, and technological growth including the migration from a print only to a hybrid publishing format. With this growth, the industry has also seen the rise of open access publishing, copyright challenges by websites such as Sci-Hub, the emergence of sharing platforms such as ResearchGate and Academia.edu, as well as the impact of Plan S on publishers, universities, and authors. Given this incredible rate of change across the industry, the author explores the diverse strategies and structures created by the largest STm publishers to decipher their effectiveness in addressing technological, ethical, and copyright issues. Also, he examines how mergers and acquisitions diversified operations, such Elsevier's acquisition of Bepress, SSRN, and SCOPUS, among other platforms. Scrutinizing the different managerial, marketing, technology, and economic-financial strategies crafted by scholarly journal publishers between 2000-2020, this book offers a comprehensive assessment of the industry's attempts to identify, understand, cope with, and minimize or defeat the herculean threats to its business model.
Author(s): Albert N. Greco
Publisher: Palgrave Pivot
Year: 2023
Language: English
Pages: 185
City: London
Acknowledgments
Disclaimer
Contents
List of Tables
1 Preface
The Key Research Questions and the STM Journal Sector
Why Were STM Journals Selected for Analysis?
The Years 2000–2020
Methodological Theories
Conclusion
Notes
2 Introduction to History and Development of Scientific, Technical, and Medical [STM] Journals
Definitions
The First Two STM Journals and the “Butterfly Effect”
STM Journals After Sallo and Oldenburg
Why Did the Number of STM Journals Grow After 1939?
Post-World War II Developments
The Need for Reliable Metrics to Evaluate Scholars and Research
Developments 1977–1999
Conclusion
Notes
3 The State of the Scholarly Journal Publishing Industry in 2000
STM Journals in 2000
Data on Higher Education, Faculty, and STM Degrees in 2000
The Number of Library Holdings, Research and Development Expenditures, and the Number of STM Journals
STM Paid Subscription Prices in 2000
Profit and Loss (P&L) Statement for “Representative” Printed and Digital STM Journals in 2000
Researchers Analyze Journal Costs and Profits
Conclusion
Notes
4 The Impact of Disruption: 2001–2012
The Scientific, Technical, and Medical Sector: Strengths
The STM Sector: Opportunities and Competitive Advantage
The STM Sector: Concerns About the Costs of STM Journals
Preprints and Megajournals
The STM Sector Confronts Piracy and “Shadow Libraries”
Conclusion
Notes
5 The Impact of Legal, Intellectual Property, and Copyright Infringement Issues: 2000–2022
Intellectual Property: Definitions and Legal Origins in the U.S.
U.S. Patents
Trademarks and Servicemarks
Trade Secrets
Copyrights: 17 U.S.C.
Copyright Infringement and Piracy
The Size and Scope of Piracy and Copyright Infringement
IP Copyright Litigation in the U.S.
Sci-Hub
Conclusion
Notes
6 The Responses of the Major STM Journal Publishers: 2013–2020
Basic Business Metrics
The Average Paid Subscription Price for Printed STM Journals
The Average Paid Subscription Price for Digital Online STM Journals
Criticism About Journal Publisher Profits
The Movement Toward Open Access Journals
Plan S and Open Access
The Response of the U.S. Government to the OA Movement
STM Publishing Confronts a Series of Exceptional Events
The STM Publishing Responses to the Problems Confronting the Industry
Conclusion
Notes
7 The Future of STM Journals
Student Enrollments
The Future of Scholarly Research and Publishing
The Rapid Movement Toward Open Access
The Impact of APCs
Predatory Publishing
Gender Disparity in STM Publishing
Diversity, Equity, and Inclusion in STM Publishing
Learned Societies, Academic Libraries, and the Future of STM Publishing
ChatGPT, Artificial Intelligence, and the Rise of the Machines
Conclusion
Notes
Bibliography
Index
