The Dynamics of the Modern Brewing Industry

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For the past two centuries, brewing has been a constantly innovative and evolving industry, subject to changes in technology, taste and industrial structure. This ground-breaking book is one of the first to examine the industry from the perspectives of economic and business history. It combines chapters on the major European nations with chapters on the United States and Australia.

Author(s): Terry Gourvish, Richard G. Wilson
Series: Routledge International Studies in Business History
Edition: 1
Publisher: Routledge
Year: 1998

Language: English
Pages: 313

BOOK COVER......Page 1
TITLE......Page 4
COPYRIGHT......Page 5
CONTENTS......Page 6
1 DUTCH BREWING IN THE NINETEENTH CENTURY......Page 28
2 THE ITALIAN BREWING INDUSTRY, c. 1815–1990......Page 45
3 THE DANISH BREWING INDUSTRY AFTER 1880......Page 73
4 THE MASS PRODUCTION OF DRAUGHT AND BOTTLED BEER IN GERMANY 1880-1914......Page 88
5 CONCENTRATION, DIVERSITY AND FIRM STRATEGY IN EUROPEAN BREWING, 1945-90......Page 92
6 THE CHANGING TASTE FOR BEER IN VICTORIAN BRITAIN......Page 105
7 THE IRISH BREWING INDUSTRY AND THE RISE OF GUINNESS......Page 117
8 FOLLOWING THE FLAG......Page 134
9 THE BRITISH BREWING INDUSTRY, 1945–95......Page 152
10 'WELL-INTENTIONED MEDDLING’......Page 168
11 THE AMERICAN BREWING INDUSTRY, 1865–1920......Page 183
12 THE AMERICAN BREWING INDUSTRY SINCE 1920......Page 199
13 THE BREWING INDUSTRY IN EARLY AUSTRALIA......Page 217
14 STABILITY AND CHANGE IN THE AUSTRALIAN BREWING INDUSTRY, 1920-94......Page 232
15 THE NEW ZEALAND BREWING INDUSTRY, 1840–1995......Page 248
Index......Page 286