Not a data expert? Here's an engaging and entertaining guide to interpreting and drawing insights from any chart, graph, or other data visualization you'll encounter.
You're a business professional, not a data scientist. How do you make heads or tails of the data visualizations that come across your desk—let alone make critical business decisions based on the information they're designed to convey?
In The Big Picture, top data visualization consultant Steve Wexler provides the tools for developing the graphical literacy you need to understand the data visualizations that are flooding your inbox—and put that data to use. Packed with the best four-color examples created in Excel, Tableau, Power BI, and Qlik, among others, this one-stop resource empowers you to extract the most important information from data visualizations quickly and accurately, act on key insights, solve problems, and make the right decisions for your organization every time.
Author(s): Wexler, Steve
Year: 2021
Language: English
Commentary: The Big Picture, How to Use Data Visualization to Make Better Decisions―Faster
Pages: 270
Tags: The Big Picture, How to Use Data Visualization to Make Better Decisions―Faster
Cover
Title Page
Copyright Page
Dedication
Contents
INTRODUCTION
CHAPTER 1 WHY NUMBERS ARE NOT ENOUGH
CHAPTER 2 WHY DO WE SEE SO MANY BAR CHARTS?
CHAPTER 3 HOW AND WHEN TO USE COLOR
CHAPTER 4 WHAT CHARTS YOU SHOULD KNOW AND LOVE (AND SOMETIMES LOATHE)
CHAPTER 5 HOW TO GET PEOPLE TO USE CHARTS AND DASHBOARDS
CHAPTER 6 WHY COLLABORATION IS CRITICAL
CHAPTER 7 HOW DASHBOARDS AND INTERACTIVITY LEAD TO BETTER INSIGHTS
CHAPTER 8 WHY KNOWING YOUR AUDIENCE IS ESSENTIAL
CHAPTER 9 HOW YOU CAN CHANGE YOUR ORGANIZATION WITH DATA VISUALIZATION
WHERE TO GO FROM HERE
ACKNOWLEDGMENTS
INDEX
