By far the leading speech textbook of our time, The Art of Public Speaking has defined the art of being the best for more than 10 million students and instructors. Whether a novice or an experienced speaker, every student will learn how to be a better public speaker through Lucas' clear explanations of classical and contemporary theory and thorough coverage of practical applications. The new edition offers a revolutionary digital experience--McGraw-Hill Connect Lucas and Connect Lucas Plus. The Connect Lucas products allow students and instructors to access all course materials including a complete media and research library, study aids and speech preparation and assessment tools from a single place, connectlucas.com. With Connect Lucas, students use the traditional printed text. Specially marked icons in the text guide students to the media-rich, interactive features available at connectlucas.com. Connect Lucas Plus allows students and instructors to access the fully-integrated, media-rich textbook from connectlucas.com. As students read the book online, linked icons guide them to embedded media-rich, interactive features. Learn more and visit connectlucas.com.
Author(s): Stephen E. Lucas
Edition: 10th
Publisher: McGraw-Hill
Year: 2008
Language: English
Pages: 480
Tags: Языки и языкознание;Риторика;Практическая риторика;
The Art of Public Speaking (10e)......Page 1
About the Author......Page 4
Contents in Brief
......Page 5
Contents
......Page 6
Preface......Page 18
Resources for Instructors
......Page 23
Acknowledgments
......Page 25
Reviewers and Symposium Participants
......Page 27
Ch.1 - Speaking in Public
......Page 31
Ch.2 - Ethics and Public Speaking
......Page 57
Ch.3 - Listening
......Page 75
Appendix - Giving Your First Speech
......Page 92
Ch.4 - Selecting a Topic and a Purpose
......Page 102
Ch.5 - Analyzing the Audience
......Page 122
Ch.6 - Gathering Materials
......Page 146
Ch.7 - Supporting Your Ideas
......Page 168
Ch.8 - Organizing the Body of the Speech
......Page 192
Ch.9 - Beginning and Ending the Speech
......Page 211
Ch.10 - Outlining the Speech
......Page 233
Ch.11 - Using Language
......Page 249
Ch.12 - Delivery
......Page 269
Ch.13 - Using Visual Aids
......Page 293
Appendix - Using PowerPoint
......Page 312
Ch.14 - Speaking to Inform
......Page 325
Ch.15 - Speaking to Persuade
......Page 349
Ch.16 - Methods of Persuasion
......Page 377
Ch.17 - Speaking on Special Occasions
......Page 407
Ch.18 - Speaking in Small Groups
......Page 419
Appendix - Speeches for Analysis and Discussion
......Page 438
Notes
......Page 455
Photo Credits......Page 461
Index.pdf......Page 462
