This collection offers a comprehensive overview of approaches to teaching the complex subject of content management.
The 12 chapters define and explain content management and its accompanying competencies, providing teaching examples in areas including content strategy, topic-based writing, usability studies, and social media. The book covers tasks associated with content management such as analyzing audiences and using information architecture languages including XML and DITA. It highlights the communal aspects of content management, focusing on the work of writing stewardship and project management, and the characteristics of content management in global contexts. It concludes with a look to the future and the forces that shape content management today. The editor situates the collection within a pedagogical exigency, providing sound instructional approaches to teaching content management from a rhetorical perspective.
The book is an essential resource for both instructors new to teaching technical and professional communication, and experienced instructors who are interested in upgrading their pedagogies to include content management.
Author(s): Tracy Bridgeford
Series: ATTW Series in Technical and Professional Communication
Publisher: Routledge
Year: 2020
Language: English
Pages: 248
City: Abingdon
Cover
Half Title
Series Page
Title Page
Copyright Page
Table of Contents
List of Illustrations
Series Editor Foreword
Acknowledgments
Introduction: Content Management: A Pedagogical Exigency
Chapter Takeaways
Pedagogical Conversations and Content Management
Networked Agency
Chapter Summaries
References
PART I: Definitions
1. Reconceptualizing Technical Communication Pedagogy in the Context of Content Management
Chapter Takeaways
A
Brief History of Content Management Systems
Defining Key Content Management Related Terms
Processes, Challenges, and Complexities
Content-management-driven Pedagogy Conceptualized and Operationalized
Conclusion
References
2. Content Management: Preparing Technical Communication Students for the Realities of the Workplace
Chapter Takeaways
Competencies, Curricula, and Content Management
Integrating Content Management into Particular Courses
The Advantages of Focusing on Competencies
References
PART II: Teaching
3. Teaching Content Strategy in Technical Communication
Chapter Takeaways
Approaches for Teaching Content Strategy
Assignments
A
Note about Reflections
Future Steps
References
4. Teaching Topic-based Writing
Chapter Takeaways
The Evolution of Topic-based Writing
Defining Topics
Teaching Topic-based Writing
Topic-based Writing in a
Graduate Technical Communication Course
Conclusions and Teaching Directions
References
5. Teaching Usability Studies and Content Management in Technical Communication
Chapter Takeaways
A
Brief Overview of Usability Studies
User-centered Design in the Classroom: Linking Technical Communication and Usability Studies
Designing Assignments for Courses Driven by Usability Studies
Some Final Thoughts on the Pedagogical Relationship between CMS and UX/XA
References
6. Teaching Content Management with XML
Chapter Takeaways
Coming to XML
Conclusion
References
7. A Rhetorical Approach to Teaching Social Media Tools
Chapter Takeaways
References
PART III: Tasks
8. Inclusive Audience Analysis and Creating Manageable Content
Chapter Takeaways
Writing, Audience, and Content Management
CMS Ecologies Heuristic
Conclusion
References
9. Writing about Structure in DITA
Chapter Takeaways
What Is DITA?
Why Technical Communicators Use DITA
Teaching DITA-structured Writing
Teaching Structure
Teaching Bilocational Meaning through Reuse
Teaching Translocational Meaning through Modeling, Mapping, and Metadata
Conclusion: Writing with Structure
References
Appendix: A Visual Summary
of DITA Concept, Task,
and Reference Topics
PART IV: Community
10. Extending the Work of Writing Stewardship: Managing Texts, People, and Projects
Chapter Takeaways
How (and When) Should you Use this Chapter?
Why Content Stewardship? Content Management Enables Distributed Work
Teaching Essential Strategies of Writing Stewardship
Managing Distributed Writing as a High-Value Practice
Activities and a Vision for a Career-oriented Vision of
Writing Stewardship
Conclusion
References
11. Teaching Content Management for Global and Cross-cultural Contexts
Chapter Takeaways
Content Management and Cultural Contexts
Teaching Focus
Assignments
Conclusion
References
Afterword: Beyond Management: Understanding the Many Forces
that Shape Content Today
Chapter Takeaways
The Many Forces Shaping Content
Beyond Content Management
Conclusion
References
Index
