Self-Praise Across Cultures and Contexts

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This book explores the extent to which self-praise is acceptable in both offline and online contexts, across different genres, platforms, and cultural backgrounds. The data analyzed encompass both naturally occurring (daily conversation as well as institutional talk) and elicited (experiments and interviews) types, and are explored at both quantitative and qualitative levels to offer a relatively systematic and comprehensive inquiry into self-praise as social (inter)action.

Contributors to this book not only draw on traditional politeness theories but are also informed by social psychology, interactional sociolinguistics, CMC, and (multimodal) discourse analysis. They are inspired by pragmatics but also go beyond to ground their studies within locally situated cultural contexts, most of which are under-presented in the current academic world. Their efforts substantiate the fact that self-praise is most worthy of intensive analytic attention. This book appeals to students and researchers in the field and contributes to the way communication is facilitated through different ways of deploying linguistic and interactional resources.

Author(s): Chaoqun Xie, Ying Tong
Series: Advances in (Im)politeness Studies
Publisher: Springer
Year: 2022

Language: English
Pages: 385
City: Cham

Acknowledgements
Contents
Editors and Contributors
1 Introduction: Self-Praise Across Cultures and Contexts
1 The Theme: Self-Praise
2 The Incentive: Epistemically, Emotionally, and Culturally Speaking
3 This Volume: Self-Praise as a Topic
References
Self-Praise in Digital Discourse
2 “I’m Your Guy”: Self-Promoting Behaviour in a Slovenian Translators’ Forum
Abstract
1 Introduction
2 Self-promotion and Self-Praise
3 A Translators’ Online Community
3.1 Data
4 Analysis
4.1 Responding to Job Opportunities/Self-promoting One’s Language Proficiency and Work Experience
4.2 Responding to Translation Queries/Self-promoting One’s Professional Qualifications
4.3 Self-promoting One’s Accomplishments
5 Conclusions
References
3 Self-Promoting: A Double-Edged Sword
Abstract
1 Changes in Tourism Ecology—From Travel Agents to Travel Websites
2 The Review Response Genre: Structure, Functions, and Effectiveness
3 Self-Praise: Function and Strategies
4 Rapport and Its Management
5 The Study
6 The Double-Edged Sword in Action
6.1 The Edge that Helps the Hotel to Gain
6.2 The Edge that Jeopardizes the Hotel’s Business
6.2.1 Threatened Face
6.2.2 Unfulfilled Sociality Rights and Obligations
6.2.3 Reviewer’s Goals Ignored
7 Discussion
8 Conclusion
References
4 “I Am Bloody Amazing and So Are You!”: The (Im)politeness of Self-Praise in the Instagram Posts of Fashion and Lifestyle Influencers
Abstract
1 Introduction
2 Previous Studies of Self-Praise
3 Methodology and Data
4 Analysis
4.1 Visual Element: Competent and Successful
4.2 Textual Caption: Friendly and Relatable
4.2.1 Implicit Self-Praise
4.2.2 Explicit Self-Praise with Modification
4.2.3 Self-Praise Bald on Record
5 Conclusion
Acknowledgements
References
5 Self-Praise in and through Selfies: A Multimodal Perspective
Abstract
1 Introduction
2 Self-Praise: A Review
2.1 Self-Praise in Previous Studies
2.2 Self-Praise in Chinese
3 Data and Methods
4 Analysis
4.1 Doing Self-Praise Through Dramatic Selfies
4.2 Doing Self-Praise Through Jocular Complaints
5 Discussion: Self-Praise Through Selfies as Jocular Complaints
6 Conclusion
Funding
References
6 Other-Produced Self-Praise: A Mitigation Strategy
Abstract
1 Introduction
2 Boasting, Self-Praise, and Compliments
2.1 The Social Norm View
2.2 The Interpersonal View
2.3 The Conversation Analytical View
3 Appropriate Compliment Responses and Mitigated Self-Praise
3.1 Appropriate Compliment Responses
3.2 Mitigation of Self-Praise: The Case of Other-Produced Self-Praise
4 Data Description and Analysis
4.1 Sample 1: Fox’s (2014) Book Watching the English (WTE)
4.1.1 The Acclaim Section
4.1.2 The Foreword
4.2 Sample 2: DeRuiter’s Blog “The Everywhereist” (TE)
4.2.1 The Starting Point: The Cover Page
4.2.2 The Section “About Me”
4.2.3 The Section “The Book”
5 Conclusion and Discussion
References
Online Sources
7 An Empirical Study of Chinese Microbloggers’ Explicit Self-Praises
Abstract
1 Introduction
2 Literature Review
3 Methods
3.1 Why Sina Weibo
3.2 Data Collection
3.3 Coding Scheme
4 Findings
5 Discussion
6 Conclusion
References
Self-Praise in Face-to-Face Discourse
8 Self-Praise in Peninsular Spanish Face-to-Face Interaction
Abstract
1 Introduction
2 Self-Praise: Pragmalinguistic Realizations
3 Methodology: Data Gathering Procedure and Data Description
4 Data Analysis and Discussion
4.1 Types of Self-Praise and Linguistic Realizations
4.2 Responding to Self-Praise
5 Conclusions
References
9 Self-Praise in BELF Meetings
Abstract
1 Introduction
2 Self-Praise and Related Studies
2.1 Defining Self-Praise
2.2 Performing Self-Praise Strategically
2.3 Performing Self-Praise in Cross-/Intercultural Contexts
3 BELF Meetings and Research Question
4 Data and Method
4.1 Data Selection: PBmtg462
4.2 Identification of Self-Praise Episodes
4.3 Type and Frequency of Self-Praise
5 Analysis: Self-Praise in BELF Meetings
5.1 Outright Self-Praise
5.2 Strategic Self-Praise
5.2.1 Self-Praise as Compliment Response
5.2.2 Self-Praise with Modification
5.2.3 Self-Praise with Favourable Scenario Creation
5.2.4 Self-Praise with Self-disclosure
6 Discussion
7 Conclusion
Funding
Appendix I
Appendix II
References
10 The Self, the Other, the Tribe, and the Divine: Self-Praise Discourse in Jordanian Arabic
Abstract
1 Introduction
2 Describing Self-Praise
3 Self-Praise, Positioning, and Face
4 Data
5 Self-Praise Practices in JA
5.1 Praising One’s Own Attributes
5.2 Invoking the Divine and Giving Credit to God
5.3 Group-Based Self-Praise
5.4 Self-Praise as Face Attack of Other
5.5 Self-Praise Through Third-Party Attributions
6 Conclusion
References
11 Self-Praise in the Mexican Context: A Sociocultural Approach
Abstract
1 Introduction
2 Defining Self-Praise
3 Face in the Mexican Context
4 Self-Praise, Im/Politeness in the Mexican Context
5 Research Methodology
6 Research Data
7 Discussion
8 Conclusion
References
Self-Praise in Public Discourse
12 The Double-Edged Practice of Self-Praise and Self-Denigration in Korean Public Discourse
Abstract
1 Introduction
2 Data and Methodology
3 Paradoxical Self-assessment in Defense of Oneself or One’s View
4 Paradoxical Self-assessment in Storytelling
5 Conclusion
Appendix 1: Abbreviations
Appendix 2: Conversation-Analytic Transcript Symbols
References
13 Self-Praise in Czech Television Talk Shows
Abstract
1 Introduction
2 Politeness in Czech Culture
3 Previous Research
4 Data and Methodology
5 Self-Praise Strategies Employed
5.1 Downgrading—Presenting an Achievement as Unimportant
5.2 Downgrading—Presenting a Matter as Problematic or as a Complaint
5.3 Reference Shift—Crediting Someone Else
5.4 Reference Shift—Pluralis Modestiae
5.5 Reference Shift—Speaking in General Terms
5.6 Humour as a Mitigating Strategy
5.7 Providing Details
5.8 Reference Shift—Someone Else’s Comment
6 Objects of Self-Praise
7 Formal Aspects of Self-Praise
8 Conclusions
References
14 Self-Praise in Russian: A Wild Goose Chase
Abstract
1 Introduction
2 Self-Praise in Earlier Studies
2.1 Self-Praise
2.2 Self-Praise and Other-Praise in Russian
3 Materials and Methods
4 Results
4.1 The Semantics of Verbs and Nouns Denoting Praise and Self-Praise in Russian (Stage 1)
4.2 Paremia Evaluating Self-Praise in Russian (Stage 2)
4.3 Words of Praise and Self-Praise Listed by the Informants (Stage 3)
4.4 An Analysis of Self-Praise Expressions in Classical Literature: Anton Chekhov’s Short Stories and Plays (Stage 4)
4.5 Contemporary Online Stories (Stage 5)
4.6 Self-Praise (with Reference to Other-Praise) in the National Corpus of the Russian Language, Speech Subcorpus (Stage 6)
4.6.1 Self-Praise and Praise Extraction, Key-Words
4.6.2 Structures of Self-Praise with Nouns, Adverbs, and Adjectives as Core Key-Word Vocabulary
4.6.3 Attitudes to Self-Praise Expressed in the NCR Sample
4.6.4 Response to Self-Praise
4.6.5 Mitigation of Self-Praise
5 Discussion
5.1 Commonalities and Specificities in Self-Praise
5.2 The Purpose of Self-Praise
5.3 Self-Praise as a Speech Act: Markedness and Attenuation/Aggravation
5.4 Limitations of the Study
6 Conclusions
References
15 “I Am Well-Loved by the Voters”: Self-Praise in Thai Political Discourse and Two Emic Concepts of Thai (Im)politeness
Abstract
1 Introduction
2 Data and Conceptual Framework
2.1 Data
2.2 Conceptual Framework
3 The Act of Self-Praise and the Emic Concepts of Thai (Im)politeness
3.1 Self-Praise as an Impolite Social Action and /?ɔ̀ɔnnɔ́ɔm thɔ̀mton/ ‘Being Respectful-Being Modest’ as a Core Principle of Thai (Im)politeness
3.2 Self-Praise in Political Discourse and /kaalá?theesà?/ ‘Time-Place’ or the Thai Emic Concept of Contextual Appropriateness
4 Analysis
4.1 Explicit Self-Praise
4.2 Self-Praise with Mitigation
4.2.1 Shifting the Credit for Accomplishment to a Third Party
4.2.2 Reporting Third Party Praise or Positive Assessment
4.2.3 Referring to Concrete Work Experience or Hard Work
4.2.4 Adding Self-Denigration
4.3 Indirect Self-Praise
4.3.1 Framing Self-Praise as a Complaint
4.3.2 Expressing Admiration to Others
5 Concluding Remarks
Appendix A: Data
References
Index