This book reports the latest business practices, operations models, technologies and circular supply chain structure of the fast fashion companies and provides many important managerial insights on the sustainable operations management in the fast fashion era. Sustainability is a timely topic in both the academia and the business world. In the fast fashion era, there are considerable criticisms about its environmental pollution generated in the manufacturing and post-consumption processes. Over the past decades, many fast fashion companies, such as H&M, Zara, and Uniqlo, have implemented different sustainable programs to mitigate the negative impacts to the environment. Nowadays, the industry is moving one step further by addressing zero landfill through 3Rs principle (i.e., reducing, reusing and recycling), and pursuit of the circular supply chains. This book aims to reveal the exploratory, qualitative empirical and quantitative analytical studies on how to achieve the goal of being environmentally sustainable in the fast fashion era.
Author(s): Hau-Ling Chan, Shuyun Ren, Na Liu
Series: Springer Series in Fashion Business
Publisher: Springer
Year: 2022
Language: English
Pages: 140
City: Singapore
Preface
Contents
Contributors
Part I Introduction and Exploratory Studies
1 Sustainable Operations Management in Fast Fashion Era: An Introduction
1.1 Introduction
1.2 Exploratory Studies
1.3 Intelligent Fast Fashion Demand Forecasting
1.4 Multi-methodological Research, Reviews, and Research Agenda
References
2 Sustainability in Fast Fashion Era: The Jan ‘N June Case
2.1 Introduction
2.1.1 Sustainability in Fast Fashion Era: Thematisation of the Problem
2.1.2 Sustainability in Fast Fashion Era: Research Objectives and Methodology
2.2 Case Study: Jan ‘N June
2.2.1 The Company: An Overview
2.2.2 Sustainable Materials
2.2.3 Recycling
2.2.4 Bringing Environmental Sustainability with Social Commitment
2.2.5 Packaging
2.2.6 Supply Chain Transparency
2.2.7 Other Sustainable Practices
2.3 Conclusion
Appendix
References
3 Sustainable Practices in Fast Fashion
3.1 Introduction
3.2 Sustainable Fashion Design
3.2.1 Design from the Waste
3.2.2 Zero Waste Design
3.2.3 Design with Second Hand and Recycling
3.3 Sustainable Raw Materials and Production
3.4 Sustainable Brick and Mortar Store Design
3.5 Fast Fashion Sharing Platforms
3.6 Sustainable Labels and Packaging
3.7 Sustainable Marketing Campaigns in Fast Fashion
3.8 Discussions
References
Part II Intelligent Fast Fashion Demand Forecasting
4 Fast Fashion Demand Forecasting Models: A Comparative Study
4.1 Introduction
4.2 Analytical Models
4.2.1 Statistical Panel Data-Based Models
4.2.2 Extreme Learning Machine
4.2.3 Grey Model Based
4.2.4 Analysis and Comparisons
4.3 Interval Forecasting
4.3.1 Panel Data-Based Interval Forecasting
4.3.2 ELM-Based Interval Forecasting
4.4 Case Studies and Comparison Analysis
4.4.1 Datasets
4.4.2 Experimental results and analysis
4.5 Conclusion
References
5 Impact of Search Index on Fashion Demand Forecasting—Panel Data-Based Analysis
5.1 Introduction
5.2 Literature Review
5.2.1 Fashion Demand Forecasting
5.2.2 Impact of Search Index on Demand Forecasting
5.3 Fashion Demand Data and Search Index for Fashion Demand Forecasting
5.3.1 Fashion Demand Data
5.3.2 Search Index
5.4 SIPD Model for Fashion Demand Forecasting
5.4.1 Panel Data
5.4.2 Establishment of SIPD Model
5.5 Case Study
5.5.1 Model Estimation
5.5.2 Study the Impact of the Search Index on the Fashion Demand Forecasting
5.5.3 Sensitivity Analysis
5.6 Conclusion
References
Part III Theoretical Modelling Research, Reviews, and Research Agenda
6 Optimal Pricing, Green Advertising Effort and Advanced Technology Investment in Sustainable Fashion Supply Chain Management
6.1 Introduction
6.1.1 Background and Motivation
6.1.2 Contribution Statement and Structure
6.2 Literature Review
6.2.1 Technology-Driven Sustainable Supply Chain Management
6.2.2 Green Advertising in a Circular Supply Chain
6.3 Crystal International Group Limited
6.3.1 Advanced Washing and Laser Technologies
6.3.2 Waste Recycling Technologies
6.3.3 Energy Saving Technologies
6.4 Model Development
6.5 Conclusion
Appendix—All Proofs
References
7 The Multi-Methodological Approach for Sustainable Operations Management in Fashion
7.1 Introduction
7.2 Different Research Methods
7.3 Why Multi-methodological Research for Fashion SOM?
7.4 Examples of Multi-methodological SOM Research
7.4.1 The TAM-QLE Approach
7.4.2 The QLE-QTE Approach
7.4.3 The TAM-QTE Approach
7.5 What’s Next? Future Multi-methodological SOM Research
7.5.1 New Methods
7.5.2 New Areas
7.6 Concluding Remarks
References
8 Overview and Research Agenda for Sustainable Operations Management in Fast-Fashion Era
8.1 Fast-Fashion Industry—From Linear to Circular
8.2 Circular Supply Chain Management
8.2.1 Advanced Technology
8.2.2 Customer Involvement
8.2.3 Collaborative Strategy
8.2.4 Government Policy and Support
8.3 Conclusion Remarks and Future Research Directions
References
