You need loyal customers, not just satisfied ones. Managing the Customer Experience: Turn Customers Into Advocates shows you how to manage your customer experience and reap the rewards.
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You need loyal customers, not just satisfied ones. Managing the Customer Experience: Turn Customers Into Advocates shows you how to manage your customer experience and reap the rewards.
Author(s): Shaun Smith, Joe Wheeler
Edition: 1
Publisher: FT Press
Year: 2002
Language: English
Commentary: 44154
Pages: 273