Davis and Davis, Managerial Accounting 2e is a managerial text aimed towards readers with the desire to become managers. Content is presented in small units that contain assessment in the form of unit reviews that help keep students on track as they progress through the book. Davis teaches managerial concepts through the use of the story, or continuous case, of C&C sports to provide students with a familiar and consistent context throughout. Topics are presented in a way to engage students early in the course with material that fits naturally with the financial accounting course they just took. Cost Volume Profit, which includes the concept of breakeven analysis, is presented before the traditional costing/manufacturing chapters. To offer readers a more “applied approach” in their textbook, Managerial Accounting 2e incorporates consistent context throughout the text, supported by additional “Reality Checks”.
