Scientific progress - from creating better medicines to building better bridges or designing improved technology networks - can lead to intriguing business opportunities, but business expertise is not always a natural companion to scientific excellence. Scientists require a nuanced understanding of the modern business environment to successfully navigate the commercial world and maximise the economic potential of their ideas.
Management for Scientists explores the core theories and practices in management studies today in a context applicable to those working in the scientific industries. Essential business concepts covered include corporate strategy and business planning, organisation structure, management and operations, and labour and human resources, and these are all viewed through the prism of building, maintaining and developing a scientific business in the pharmaceutical, biotechnology, engineering, and computing sectors.
Chapters feature a range of real-world examples from modern science-driven businesses, presented by experienced scientists with demonstrated strategic and economic business expertise.
Author(s): Robert B. Mellor
Edition: Illustrated
Publisher: Emerald Publishing
Year: 2019
Language: English
Pages: 200
City: Bingley
Title Page
Contents
About the Authors
Foreword
Introduction
Chapter 1-Economics, Monetary Theory and Fiscal Policy
What We Will Learn
What is an Economy?
A Brief Historical Introduction
Command Economies versus Control Economies
Adam Smith
David Ricardo
Reminder
International Trade Theory
International Trade Factors
Consumer Choice
Supply and Demand
Utility: A Measure of Satisfaction
Scarcity: Increasing Demands on a Finite Resource Base
Externalities and Corrections
Corrections.
Monetary Theory and Fiscal Policy
Business Cycle
Why Boom and Bust?
Keynesian Economics
Monetarism
What is Money?
Inflation
More Terms:
Interest Rates
Government
National Accounts
Capital and Financial Accounts
Banks and Financial Institutions
Bank of England
Thinkbox 3: The Bank of England
Reference
Further Reading
Classics
Contemporary
Case Study: 1997 Southeast Asian Crash
Useful Web Links
Chapter 2-Theory of the Firm and the Law
What We Will Learn
Thinkbox 1: Jargon Buster
An Overview of Business Vehicles and Ownership
Incorporation
Thinkbox 2: Consider the Tax Implications of Establishing Your Company in Your Chosen Country Before Incorporation
Role of Companies House
Group Structure
Mergers and Acquisitions
Disclaimer:
Running a Business: Directors’ Duties
Audits and Governance
Income and Tax
Compliance Issues
References and Further Reading
Exercises
Useful Web Links
Chapter 3-Entrepreneurship
What We Will Learn
The Importance of Entrepreneurship
Thinkbox 1: Conditions of Justice: The Case of the EU
Thinkbox 2: Kondratieff Cycles: A STEM Perspective?
What Entrepreneurship Is and How it Uses Innovation
Invention
Creativity
Innovation
Thinkbox 3: Value Chains
Discovery, Invention and Innovation
Thinkbox 4: Rewards along the Discovery-innovation Spectrum
The People Angle
Thinkbox 5: The Adoption of Innovations in Peripheral Areas
Raising Finance
Entrepreneurship in Various Sectors
Summary
References
Further Reading
Useful Web Links
Chapter 4-Organizational Structures for Tech Firms
What We Will Learn
Introduction: The Importance of Hierarchies
Taylorism, Assembly Lines and Specialisation
One-sided Exploitation of Employees Through the Firm
One-Sided Exploitation of the Firm by Its Employees
Generalisation of One-sided Exploitation: The Specificity of Investments
From Assembly Lines to Teams
From Teams to Tournaments
Crowding Out of Internal Motivation
Conclusion
References
Further Reading
Useful Web Links
Chapter 5-Strategy and Strategic Management
What We Will Learn
Introduction
The Strategic Management Process
Generic versus Specific Strategy
Generic Strategy
Specific Strategy
Corporate Planning
Corporate Planning Process
Balanced Scorecard
Looking at Uncertainty
Strategic Management; The Johnson, Scholes and Whittington Approach
Self-awareness
Strategic Management Tools
Johnson and Scholes Paradigm ‘The Cultural Web’
McKinsey 7-S Model
Mintzberg’s 5-P’s of Strategy
Putting it Together: The Sweet Spot
The Environment: Strategic and Competitor Analysis
Customer Awareness
Tools for Analysing the Environment
SWOT
PESTEL
Porter’s Five Forces
Ohmae’s 3-C’s
Igor Ansoff
Porter’s Generic Strategies
Bowman’s Strategy Clock
Treacy and Wiersma
Kotler
Ethics
References
Strategy Texts
Further Reading
Strategy Texts
Other
Useful Web Links
Chapter 6-Information and Knowledge Governance
What We Will Learn
Big Data and Its Relationship with Information Technologies
Systems Thinking Through the Lens of the Corporate Environment
Understanding Knowledge Sharing
Knowledge from the Individual to the Organisation
Organisational Knowledge to Organisational Effectiveness
The Service Economy
Towards Service Co-creation
Information Strategy
Information Governance
Information Technology and the Knowledge Economy
Access to Data
Conclusion
References
Further Reading
Useful Web Links
Chapter 7-Change Management: The Organization as a Micro–Macro System
What We Will Learn
1. Organisations as a Micro–Macro System
1.1. The Macrolevel
1.2. The Macro-to-Micro Link
1.3. The Microlevel
1.4. The Micro-to-Macro Link
2. Organisational Change as Changing the System Organisation
2.1. The Organisational Macrolevel: A Change Strategy for Aligning the Organisation
2.2. Macro-to-Micro Link: The Relevance of Implementation for Change within the Firm
2.3. The Micro Framework: How Staff Reacts to Change Management
2.4. The Micro-to-Macro Link: Aggregating Individual Behaviour for Reconstructing the Company’s Output Changes
Conclusion: Changing Systems, Not People
Further Reading
References
Case Study
Useful Web Links
Chapter 8-Marketing for Scientists
What We Will Learn
Market Orientation
What can be Marketed?
Marketing Mix
Environmental Analysis
Consumer Behaviour in the Business-to-Consumer Context
Organizational Buyer Behaviour
Marketing Research
Marketing Strategy
Segmentation
Targeting
Positioning
Marketing Mix
Branding
Brand Experience
Price
Pricing Strategies
Pricing Methods
Place
Promotion
Global Marketing
References
Further Reading
Useful Web Links
Chapter 9-HR Theory and Employment Law
What We Will Learn
Employment and the Law
Sources of Employment Law
What is Employment?
Regulation
Is a Relationship ‘Employment’?
The Employment Contract
Written and Oral Contracts
Contract for Service or Contract for Services?
Regulating the Employment Relationship
Equality and Employment Rights
Human Right to Pursue a Trade or Profession
Atypical Workers
Health and Safety: Working-time Regulations
Work and Family Life
Statutory and Regulatory Employment Rights
The Role of Case Law in Developing Employment Rights
Regulating Employment – Common Law
Managing the Employment Relationship
Grievance Procedures
Protected Disclosures/Whistleblowing
Disciplinary
Terminating Employment
Employment Disputes
Brexit
References
Further Reading
Useful Web Links
Chapter 10-Intellectual Property Rights (IPRs)
What We Will Learn
The Importance of IPRs
Which IPR Do I Choose and What Do I Have to Do to Obtain one?
Copyright Protection of Original Works
TMs and A Company’s Brand
Design Rights and the Appearance of a Product
Patents and Protecting Inventions
Trade Secrets
Combinations of Different IPRs
One Final Thought
References
Further Reading
Useful Web Links
Chapter 11-Online Resources for Biologists
What We Will Learn
The Bioinformatics Revolution
The Flow and Transformation of Genetic Information
The Main Online Resources
Specialised Online Resources for 3D Structure Prediction and Analysis
Domains of Application
References
Further Reading
Useful Web Links
Chapter 12-Management in Life Sciences
What We Will Learn
Introduction
What is Disruptive Innovation?
Some Disruptive Innovations in Biotechnology
Management Strategies for Creating Disruptive Business Models
What Typifies Poor Management Practice?
Reasons for Incumbents’ Failure
Future Trends in Biotechnology
References
Further Reading
Useful Web Links
Chapter 13-Agile Methods for Engineering
What We Will Learn
The Benefits of Agile
The Importance of Agile
Thinkbox 1: Benefits of Agile
What is Agile?
Thinkbox 2: Agile Concepts
The Agile Manifesto and The 12 Agile Principles
Thinkbox 3: Agile Manifesto, Principles and Some Myths/Misconceptions
When to Use Agile
Thinkbox 4: Cynefen Framework (Snowden & Boone, 2007).
Scrum: A Short Overview
Thinkbox 5: Scrum
The Agile Project Management Framework (AgilePM®)
Thinkbox 6: Scrum and AgilePM Compared Across Industries
Agile Governance Through Agile Programme Management and Agile Portfolio Management
Agile Leadership and Culture
Summary
References
Further Reading
Index
