Machine, Platform, Crowd

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From the authors of the best-selling The Second Machine Age, a leader's guide to success in a rapidly changing economy.

We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than corporate research labs.

MIT's Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, the balance now favors the second element of the pair, with massive implications for how we run our companies and live our lives.

In the tradition of agenda-setting classics like Clay Christensen's The Innovator's Dilemma, McAfee and Brynjolfsson deliver both a penetrating analysis of a new world and a toolkit for thriving in it. For startups and established businesses, or...

Author(s): Andrew McAfee, Erik Brynjolfsson
Publisher: W. W. Norton & Co
Year: 2017

Language: English
Commentary: magnet:?xt=urn:btih:2d41ef63da38f9af7e980d6824bacd069e51ec80
Pages: 408

Cover
Title
Contents
Chapter 1: The Triple Revolution
Part 1: Mind and Machine
Chapter 2: The Hardest Thing to Accept about Ourselves
Chapter 3: Our Most Mind-Like Machines
Chapter 4: Hi, Robot
Chapter 5: Where Technology and Industry Still Need Humanity
Part 2: Product and Platform
Chapter 6: The Toll of A New Machine
Chapter 7: Paying Complements, and Other Smart Strategies
Chapter 8: The Match Game: Why Platforms Excel
Chapter 9: Do Products Have A Prayer?
Part 3: Core and Crowd
Chapter 10: That Escalated Quickly: The Emergence of the Crowd
Chapter 11: Why The Expert you Know is not the Expert you Need
Chapter 12: The Dream of Decentralizing all the Things
Chapter 13: Are Companies Passé? (Hint: No)
Conclusion: Economies and Societies Beyond Computation
Notes
Acknowledgments
Index
Also by Andrew McAfee & Erik Brynjolfsson
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