5th Edition. - Wiley, 2013. – 531 p.ISBN-13: 978-1118779644
ISBN-10: 1118779649This edition of Rainer, Prince, and Cegielski’s Introduction to Information Systems will answer
this question for you. In every chapter, you will see how real global businesses use technology
and information systems to increase their profitability, gain market share, improve their customer
service, and manage their daily operations. In other words, you will learn how information
systems provide the foundation for modern business enterprises.
Our goal is to teach all business majors, especially undergraduates, how to use IT to master
their current or future jobs and to help ensure the success of their organization. Our focus is
not on merely learning the concepts of information technology but rather on applying those
concepts to perform business processes more efficiently and effectively. We concentrate on
placing information systems in the context of business, so that you will more readily grasp the
concepts presented in the text.Contents
Introduction to Information Systems
Organizational Strategy, Competitive Advantage, and Information Systems
Ethics and Privacy
Information Security
Data and Knowledge Management
Telecommunications and Networking
E-Business and E-Commerce
Wireless, Mobile Computing, and Mobile Commerce
Social Computing
Information Systems Within the Organizations
Customer Relationship Management and Supply Chain Management
Business Analytics
Acquiring Information Systems and Applications
Technology Guide 1 Hardware
Technology Guide 2 Software
Technology Guide 3 Cloud Computing
Technology Guide 4 Intelligent Systems
Technology Guide 5 Online-Only
Index
