India and the IT Revolution explores the contemporary emergence of cosmopolitan, high-tech India as marking the arrival of a truly global cyberculture. It argues against the notion that globalization is a process of ''Westernization,'' which radiates out unilaterally from the core, imposing itself upon a passive, backward periphery. Instead, it conceives of global culture as a dynamic, innovative network, which proceeds primarily from its edges.
Cover......Page 1
Contents......Page 8
Acknowledgments......Page 9
Introduction......Page 12
1 The Idea of Westernization......Page 21
2 Opening Up......Page 35
3 Eastern Influences......Page 50
4 Marginal Capitalisms......Page 66
5 The Technological Edge......Page 88
6 Peripheral Competencies......Page 103
7 The Digital Dividend......Page 119
8 Global Networks......Page 135
9 Zero Logo......Page 151
Notes......Page 169
Bibliography......Page 201
E......Page 210
M......Page 211
S......Page 212
Z......Page 213
