Online business has been growing progressively and has become the major business platform within the past two decades. The internet bulldozed the development of new business models and innovations that substantially changed the way businesses run today. This led to a growth of advanced technologies used in online business such as data analytics, machine learning, and artificial intelligence. With higher internet connectivity and the exponential growth of mobile devices, shopping processes and behaviors were significantly affected as people are consistently connected online. Consumers can easily gain helpful product information and retail competitor information in myriad online channels. This led to a profound effect on businesses where they began to invest in new technologies and business practices that aim to align with the effects of globalization. Given the rapid technology advancements, both businesses and customers are presently experiencing an exponential upsurge in the implementation of new business processes and models.
Impact of Globalization and Advanced Technologies on Online Business Models explores the ever-changing field of running an online busines and presents the current issues and challenges in online business triggered by global shifts in the online environment and technological changes. The chapters draw from a wide range of technologies used in todays digital marketplace as well as recent development and empirical researches on online consumer behavior. As such, this book aims to contribute new dimensions in managing advancements in online business triggered by global and technology transformation. This book is ideal for executives, managers, IT consultants, practitioners, researchers, academicians, and students interested in globalization and the new technologies affecting online business models.
Author(s): Alex Hou Hong Ng, Mustafa Nourallah
Series: Advances in E-business Research
Publisher: IGI Global
Year: 2021
Language: English
Pages: 421
City: Hershey
Cover
Title Page
Copyright Page
Book Series
Editorial Advisory Board
Table of Contents
Detailed Table of Contents
Foreword
Preface
Acknowledgment
Section 1: Online Finance and Services
Chapter 1: Impact of Advanced Technologies on Consumer Finance and Retail Investment
Chapter 2: Chatbot for Online Customer Service
Chapter 3: Investigating Consumer Finance in Lebanon
Chapter 4: Digital University-SME Interaction for Business Development
Section 2: Online Business Models and Strategies
Chapter 5: Strategic Analysis of the Rise and Fall of UBER in the Private Urban Transport Business
Chapter 6: Revealing the Disintermediation Concept of Blockchain Technology
Chapter 7: Internet-Enabled Business Models and Marketing Strategies
Chapter 8: Digital Banking and the Impersonalisation Barrier
Section 3: Transformation of Online Business
Chapter 9: Small and Medium-Sized Enterprises in the Digital Business Sector
Chapter 10: Internet of Things in Online Business
Chapter 11: Exploratory Investigation Into Globalization and Linkages Among ICTs and Usages Within SMEs Environments in Cambodia
Chapter 12: Impact of Information and Communication Readiness on the Tourism Industry
Chapter 13: Website Quality, Perceived Flow, Trust, and Commitment
Section 4: Online Customer Behavior
Chapter 14: Customer Satisfaction on Social Media Marketing in Malaysian Hospitality Industry
Chapter 15: E-Loyalty Towards Mobile Applications in Online Food Ordering Business Model
Chapter 16: Factors Affecting Online Consumer Buying Behavior Towards Essential Oils in Penang
Chapter 17: Online Consumer Behaviors Trigger Drastic Distribution Changes
Compilation of References
About the Contributors
Index
