Escape

Dedication......Page 4
Foreword By Daymond John......Page 17
Preface: Are You Ready?......Page 21
Chapter 1: My Story......Page 23
$3.60......Page 24
So, Why Did It Take So Long?......Page 26
I’m In The Wrong Place.......Page 27
So, It Was Time To Test My Theory…......Page 28
Time To Make A Decision......Page 30
In Comes The Turtle…......Page 32
The Greatest Realization Of My Life......Page 34
The Night I Turned To Google For Help......Page 35
The First Success… The Night That Changed Everything......Page 37
The Spark That Created My First Empire......Page 39
The Fall To Near Bankruptcy......Page 40
The Night I Learned The Most Important, Yet Simple Lesson…......Page 42
How I Got Back To The Top In 16 Months......Page 46
In The End It Comes Down To These Four Entrepreneurial Stages......Page 47
Chapter 2: What Is An Entrepreneur?......Page 48
Entrepreneurship Is A Mindset......Page 49
Intrapreneurship......Page 51
This Misguided Definition Is Leading To More Failure…......Page 55
The Word ‘Risk’ Is Misunderstood......Page 57
How I Manage Risk......Page 58
Embrace The Unknown......Page 59
Chapter 3: Why Do Entrepreneurs Fail?......Page 60
Failing vs. Succeeding......Page 62
Why Entrepreneurs Believe They Fail......Page 64
Why Entrepreneurs Really Fail......Page 67
Patrick’s Story......Page 69
Mastering eSCAPE......Page 71
Chapter 4: Can Anyone Be An Entrepreneur?......Page 72
So, Can Anyone Be A Successful Entrepreneur?......Page 73
The Real Question You Should Be Asking......Page 74
It Takes More Than Just Smarts......Page 75
It’s A Personal Decision......Page 77
So, What About You?......Page 78
Chapter 5: Born Entrepreneurs, What Happened?......Page 79
Everyone Is Born An Entrepreneur......Page 81
What Do You Want To Be When You Grow Up?......Page 82
Growing Up = Giving Up......Page 83
The Problem Is Self-Accountability......Page 85
The Few Who Breakthrough......Page 88
Chapter 6: The CORE Differences Between An Employee And An Entrepreneur......Page 89
Time......Page 90
How Employees View Time......Page 91
How Entrepreneurs View Time......Page 92
Money......Page 95
How Employees View Money......Page 96
How Entrepreneurs View Money......Page 97
Problems......Page 99
How Employees View Problems......Page 100
How Entrepreneurs View Problems......Page 101
Dreams......Page 103
How Employees View Dreams......Page 104
How Entrepreneurs View Dreams......Page 105
The “Why”......Page 106
Struggle......Page 107
It’s All About Changing Your Perspective......Page 109
Chapter 7: S.C.A.P Introduced......Page 110
The eSCAPE Plan......Page 111
The Four Stages—S.C.A.P.......Page 113
Calculating Your eSCORE......Page 116
Drawing Conclusions From Your eSCORE......Page 117
Stage 1: Self (S)......Page 119
Chapter 8: S—Self......Page 120
Beginning Of The End......Page 122
Self Is The Foundation Of Your Success......Page 123
With All Our Powers Combined......Page 125
Chapter 9: Paradigms......Page 126
What I Learned From Bob Proctor......Page 127
How Paradigms Develop......Page 128
Turn To Physics: Newton’s First Law......Page 130
My Paradigm During the Greatest Fall of My LIFE......Page 132
Dropping Revenue? Throw Some Money At It!......Page 135
I Had To Change My Paradigms......Page 137
Question Time......Page 140
Chapter 10: The Power of Thought and Self-Talk......Page 141
Explaining Thought With Science......Page 143
The RAS And Success......Page 145
The Power Of Pictures & Words......Page 147
Just 3 Months Later.........Page 149
Question Time......Page 151
Chapter 11: Sacrifices......Page 153
Understanding Sacrifice......Page 156
We Are All Capable of Sacrifice......Page 158
Question Time......Page 160
Chapter 12: Quitting......Page 161
The Red Door......Page 163
It’s Simple Statistics......Page 166
Question Time......Page 168
Chapter 13: Self-Development - The Secret of Billionaires......Page 169
Rich Dad Poor Dad......Page 171
The Most Successful People Read—A LOT......Page 173
Yet I Had STOPPED Reading......Page 175
Still Reading Today......Page 176
My Reading Formula......Page 177
Question Time......Page 179
Stage 2: Catapult (C)......Page 180
Chapter 14: C – Catapult......Page 181
“How Much Is An Ad In Your Newspaper?”......Page 184
The Fight Against Perfection......Page 187
The Real Issue Is Fear......Page 188
Time To Take Action......Page 190
Chapter 15: Open Declaration......Page 192
You Can’t Do This Alone......Page 195
The Unexplainable Mysterious Powers......Page 197
I’m Not The Only One......Page 200
The Power That Open Declaration Gives You......Page 202
Question Time......Page 204
Chapter 16: Focus......Page 206
Math Made It Clear......Page 209
Getting In The Zone......Page 210
Facing The Obstacles......Page 212
Question Time......Page 214
Chapter 17: Eating An Elephant......Page 215
Focus On What Comes Next......Page 217
The $2,000 Bet......Page 218
Changed My Thinking......Page 219
Driving To Toronto......Page 220
Micro-Steps......Page 222
Join Forces With Your Mind......Page 223
Question Time......Page 225
Chapter 18: No More Tomorrow......Page 226
No More Justification......Page 228
Losing Trust In Yourself......Page 230
Do It Today......Page 232
My Pet Peeve......Page 233
Bill Gates’ BASIC Leap......Page 234
Be Execution Minded......Page 236
Question Time......Page 237
Chapter 19: Relationship With Failure......Page 239
The Silver Lining......Page 242
Thankful For Falling $1.7 Million in Debt......Page 243
My 3-Year-Old Nephew Got It......Page 245
Mistakes Are Great......Page 246
Question Time......Page 247
Stage 3: Authority (A)......Page 250
Chapter 20: A – Authority......Page 251
Becoming A Leader......Page 253
Is Leadership Mandatory?......Page 254
The Key Elements To Leadership......Page 255
Chapter 21: Accountability To Self vs. Boss......Page 256
Hitting The Snooze Button......Page 258
Be Hard On Yourself......Page 259
The Slippery Slope......Page 262
You Can’t Demand It If You Don’t Display It......Page 264
Question Time......Page 266
Chapter 22: Stepping Up To Lead, Not Follow......Page 267
Leadership Is Stepping Up......Page 269
Our System Doesn’t Teach Leadership......Page 270
Leadership Is A Skill......Page 271
Top Five Characteristics Of A Leader......Page 273
#1 - Confidence & Control......Page 274
#2 - Becoming Selfless......Page 275
#3 - Duplicating Yourself......Page 276
#4 – Delegating......Page 278
#5 – Communication......Page 279
Making A Conscious Decision......Page 280
Dream Centers In India......Page 281
Become A Leader Today......Page 284
Question Time......Page 285
Chapter 23: Taking Responsibility......Page 287
Everything Comes Back To You......Page 290
No Scapegoating Allowed......Page 292
Take A Lesson From A Football Legend, Joe Gibbs......Page 293
Owning It Is Easier......Page 295
Question Time......Page 297
Chapter 24: Developing Instincts......Page 298
The Race Car Driver......Page 300
Analysis Paralysis......Page 302
Three Guys In a Garage In Israel......Page 303
What If You Make The Wrong Decision?......Page 305
Learning To Follow Your Gut......Page 307
The Billion Dollar Gut......Page 310
Question Time......Page 312
Chapter 25: Calculated Risk-Taking......Page 313
All I Had Was an Idea......Page 315
Entrepreneurs Are NOT Risk-Takers......Page 316
Right Idea, Wrong Timing......Page 318
Investing $3.2 Million - Everyone Said I’m Crazy......Page 320
Ideas Are Worth Nothing......Page 323
Sendlane......Page 324
Focus On The Word “Calculated”......Page 326
Question Time......Page 327
Stage 4: People (P)......Page 328
Chapter 26: P – People......Page 329
Connection Fuels Success......Page 331
Not Bad, Just Different......Page 332
The Five People Closest To Us......Page 333
Building a Supportive Environment......Page 335
The Internet Has Become My Greatest Tool!......Page 336
It’s Your Responsibility......Page 338
Chapter 27: Analyzing The People In Your Life......Page 340
Learn To Recognize The Negative People......Page 342
The Circle Of Support......Page 343
Who’s Negative & Who’s Toxic?......Page 346
One of the most toxic people I ever had in my life.........Page 347
Quality, Not Quantity......Page 350
Question Time......Page 351
Chapter 28: Growing Your Network......Page 353
Growing My Network......Page 355
Your Network Is Your Net Worth......Page 357
Never Make Assumptions......Page 360
Think of Every Handshake As An Interview......Page 362
Two People Removed......Page 365
Question Time......Page 367
Chapter 29: Negative People And What To Do With Them......Page 368
Negativity Is Contagious......Page 370
Managing Negative People......Page 372
People Who Are Negative About YOU......Page 374
Learning The Triggers......Page 376
Question Time......Page 377
Chapter 30: Ask Questions, Seek Answers......Page 379
The Need For Fast Answers......Page 381
My Facebook Account......Page 383
Henry Ford’s Famous Rant......Page 385
Question Time......Page 387
Chapter 31: Mentorship......Page 388
Are You Coachable?......Page 390
Being Coachable Is A Choice......Page 392
The Success I’ve Had From Mentors......Page 394
Question Time......Page 396
Chapter 32: Next Steps......Page 398
We’re Not Part Of The “System”......Page 400
What Does Your eSCORE Say?......Page 402
Mastering The 4-Stage Journey.........Page 403
What’s Next In Our Journey Together? #LurnNation - Join Us Today......Page 405
#1 - FREE Account at #LurnNation......Page 406
#2 - Visit Us at The Lurn Center......Page 407
#3 - Come Talk To Me on Social Media!......Page 408
#4 - Check Out My eSCAPE Masterclass!......Page 409