Entrepreneurial Innovation: Strategy and Competition Aspects

Acknowledgements
Contents
Contributors
List of Figures
List of Tables
Entrepreneurial Innovation Through Strategy and Competition
1 Introduction
2 Goals of This Book
3 Practical Implications
4 Theoretical Implications
5 Suggestions for Future Research
6 Conclusion
References
Porter’s Business Strategies and Business Performance in SMEs
1 Introduction
2 Literature Review and Hypotheses
2.1 Defining MSMEs in B&H
2.2 MSMEs Performance in Bosnia and Herzegovina
2.3 Porter’s Business Strategies
2.4 Strategy-Performance Link
3 Methods
3.1 Participants and Procedure
3.2 Instrument Design and Measurement
4 Analyses and Results
4.1 Hypotheses Testing
5 Discussion and Conclusion
5.1 Practical Implications
5.2 Limitations and Future Research
References
Digital Innovation in Sport – Barriers and Opportunities for Branded Fitness Apps for Fans
1 Introduction
2 Conceptual Framework
2.1 Innovation
2.2 Innovation Barriers
2.3 Smartphones and Innovation
3 Methodology
4 Findings and Discussion
4.1 Perceived Benefits of Digital Innovation
4.1.1 Corporate Social Responsibility (CSR)
4.1.2 Digital Community Through Gamification
4.2 Barriers to the Adoption of Digital Innovations
4.2.1 Cost
4.2.2 Technology as a Barrier
4.3 How Can Digital Innovation Barriers Be Overcome
4.3.1 Strategy and Innovation
4.3.2 Adaptability and Content Curation
5 Conclusion and Future Directions
References
Market Bank as Alternative to MSMEs Fund Provider: Lesson of Entrepreneurship from Indonesia
1 Introduction
2 How Market Banks Operate
3 Business Principles and Entrepreneurship
4 Conclusion
References
Sustainable Entrepreneurship and Marketing Strategy: Exploring the Consumer “Attitude–Behavioural Intention” Gap in the Sport Sponsorship Context
1 Introduction
2 Literature Review
3 Methodology
4 Results
5 Discussion
References
Using Mathematical Framework to Nudge the Customers
1 Nudging the Prospective Customer
2 The Framework
3 Information Access
4 Customer Engagement/Experience
5 Feedback
6 Conclusion
References
The Sense of Place Value and the Actors Involved: Indigenous Entrepreneurship in Indonesia
1 Introduction
1.1 Directions of Indonesian Tourism Policy and its Challenges
1.2 The Sense of Place Value
1.3 The Actors
1.4 The Contexts: Balkondes Borobudur, Sade Village Lombok, and Pasar Terapung Lok Baintan
1.5 The Sense of Place Value in Balkondes Borobudur, Sade Village Lombok, and Pasar Terapung Lok Baintan
1.6 Sense of Place Value in Balkondes Borobudur
1.7 Sense of Place Value in Sade-Lombok, West Nusa Tenggara
1.8 Sense of Place Value in Pasar Terapung, Lok Baintan
2 Findings
3 Policy Implications
References
Sport Entrepreneurship in Indonesia
1 Introduction
2 Indonesia’s Sport Entrepreneurship Landscape
3 Policy Framework for Sport and Entrepreneurship
4 Sport Entrepreneurship Education
5 Future Directions for Sport Entrepreneurship
References
Indian Artisans: Opportunities in Disguise
1 Introduction
2 Challenges
2.1 Defining Handicraft
2.2 Tradition or Innovation?
2.3 Marketing
3 Solution
3.1 Skill Development and Training
3.2 Opportunities
3.3 Customization
3.4 Range of Products
3.5 Delivery Channel
4 Conclusion
References
Personality, Acculturation and Performance of Artisan Entrepreneurs in Ghana
1 Introduction
2 Literature Review and Hypothesis Development
2.1 Artisan Entrepreneurship
2.2 Agreeableness and Firm Performance
2.3 Extraversion and Firm Performance
2.4 Acculturation as a Mediator
3 Research Methods
3.1 Measurement and Operationalization
3.2 Profile of Artisan Entrepreneurs
3.3 Data Analysis Procedure
4 Results
4.1 Reliability and Validity
4.2 Descriptive Statistics
4.3 Hypothesis Assessment
5 Discussion of Findings
6 Implications and Conclusion
References
Empowering the Batak Toba Home Industry in North Sumatera: A Descriptive Study of Artisan Entrepreneurship
1 Introduction
2 Study on Traditional Village Production
2.1 The Village People
2.2 The Home Industry
2.3 Entrepreneurship Education for Community Empowerment
3 Conclusion
References
Muslimpreneur: Entrepreneur Potential Characteristics in Indonesia as the Country with the Largest Muslim Population in the World
1 Introduction
2 The Impact of Covid-19 Pandemic on the Economy
3 Consumer Behavior Amid the COVID-19 Pandemic
4 Perspectives of the Muslimpreneur Model Amid the COVID-19 Pandemic
5 Muslimpreneur as Brand Values in Establishing Marketing Strategies
6 Conclusion
References
Micro Small Medium Enterprises (MSMEs) and Indonesian National Economies During and Post COVID-19
1 Introduction
2 Definition of MSMEs
3 MSMEs Contribution to National Development
4 Industrial Revolution Era 4.0
5 Covid-19 and MSMEs Development Challenges
6 Concluding Remarks
References
Technology Entrepreneurship: Fintech Lending in Indonesia
1 Introduction
2 Technology Entrepreneurship
3 What Is Fintech Lending?
4 The Progress of Fintech Lending in Indonesia
5 Conclusion
References
Entrepreneurship Landscape of Translating Business in Indonesia: An Observation and Online Survey During Covid 19 Pandemic
1 Introduction
2 Research Methodology
3 Business Opportunity of the Translating Service
4 Translating Competencies
5 Legality of Translators
6 Translating Profession
7 Translation Service Fee
8 Problem Solving
9 Conclusion
References