The book focuses on the different aspects of business in India required to be taken care of by any businessperson, especially a foreigner, willing to do business in India. India is known for “unity in diversity.” The country being a very old civilization, and of continental size with great diversity, often remains a mystery for most of the foreign investors and businesspersons who get very easily attracted to it because of the humongous market and its potential. The book goes deep into the various important aspects of business in India which essentially hold the key to success of a business venture. A good understanding of the political, economic, social, technological, environmental, and legal aspects (the PESTEL framework) of the business environment in the country holds a businessperson in good stead in comparison with others who have little or no idea of the big picture. The book discusses these aspects with pertinent examples to make understanding their interplay easy. Any person unfamiliar with India as a country will get a good idea of different aspects of the country through the PESTEL framework and will be able to understand the true meaning of unity in diversity. Also, it makes it possible for someone well versed with the system of business in India to appreciate the finer aspects.
The book is divided into three modules. The first module provides an overview of business in India, scope and potential for growth, opportunities, and some good success stories. The second module goes into the details of the PESTEL framework and discusses each arm at length. The combined study of numerous factors, which has been divided into different heads for better understanding, brings out many stories giving a fantastic learning experience. A closer look at how things are changing and what can be anticipated arguably is the most important part of the book, providing pointers to remain connected with day-to-day happenings. The third module goes into the practical aspects of doing business and deals with investment, establishing and running a business in India. Altogether, the book is a complete package to facilitate ease of business in the country and will be of interest to practitioners, policy makers and researchers working in this field.
Author(s): Anurag K. Agarwal
Series: Management for Professionals
Publisher: Springer
Year: 2022
Language: English
Pages: 224
City: Singapore
Preface
Contents
About the Author
Part IOverview
1 Introduction
India: The Chosen Destination for Business
Tectonic Policy Shift in 1991
Global Uncertainties
Valuable Human Resource
Healthy Signs
World Bank: Ease of Doing Business Index
India’s Upward Movement: Competitive Business Environment
2 Hopes and Potential
Rural India
Learning the Skills
Education and Aspirations
The Younger Generation
Tough and Resilient
Coaching Classes
Frugal Consumption
Young Girls and Women in India
Child Marriage: An Exception Now
Role Models
Hygiene and Taboos
Abortion
Dreams
3 Success Stories
Mercedes-Benz
Manufacturing in India
Old Relationship: Tata and Trucks
Research and Development
Trademark Issue
Success in Tough Competition
Popularity
Challenges and the Future
Hindustan Unilever Limited (HUL)
Lifebuoy: The Red Soap
Lux: The Beauty Soap for Film Stars
Dalda: The Vegetable Ghee
Kwality Wall’s: Frozen Desserts
Part IIThe PESTEL Framework
4 Political
India: A Vibrant Democracy
Political Alliances
Political Defections
Indian National Congress (INC)
Mahatma Gandhi
Nehru and Family
Bhartiya Janata Party (BJP)
Political Issues
Personal Laws and the Uniform Civil Code
Vote Bank Politics
Wooing Businesspersons
Union Leaders
Student Politics and Education
Nexus Between Politicians and Criminals
Politics and Administration
Election of the President of India
Election of the Vice President of India
Prime Minister: The De Facto Head
Political Integration
Postal Integration
5 Economic
Rich Past
Agriculture
Employment
Protectionist Policies
Present Scenario
Demonetisation in 2016
GST in 2017
Monetary System
Devaluation and Stability
Indian Households: Issues
Foreign Trade
Poverty
6 Social
Diversity at Its Best
Family
Marriage
Ostentatious Weddings
Adjustment After Marriage
Women in Family
Bearing Children
Family Planning
Emphasis on Education
Festivals
Carpe Diem!
Bonfires
Colours
Religions
The Four Classes
British Influence
Language
Food
Clothing and Jewellery
Land of Rivers, Heat and Dust
Washing Clothes or Making Lassi
Washerman and Washerwoman in India
Mahalaxmi Dhobi Ghat in Mumbai
7 Technological
Science and Technology in India: Different Phases
Pre-independence
Post-independence
Post-liberalisation
Computers and Software
Telecommunication
Telecom Regulator
Health and Medical Services
Manufacturing
‘Make in India’
Pharmaceuticals
Jugaad: Frugal Innovation
Indian Space Programme
Nuclear Energy
8 Environmental
Sustained Economic Growth
Environment Protection: Judicial Activism
Ministry of Environment, Forest and Climate Change
Noise Pollution
Hazardous Chemicals, Micro-Organisms, Etc.
Chemical Accident
Waste Disposal
Municipal Waste
Cleanliness Drives
Other Wastes
Bio-Medical Waste
E-Waste
National Green Tribunal
9 Legal
The Constitution of India
Civil Services, Government and Law
Policing and IPS
Administration and IAS
Taxation and IRS
Courts in India
Independence of Judiciary
Removal of Judges
Inordinate Delay
No to Foreign Law Firms in India
Part IIIDoing Business
10 Investing in India
Foreign Exchange
Labour
Taxation
Foreign Investment
Prohibited Sectors
Permitted Sectors
FVCI and FPI
11 Establishing a Business in India
The Companies Act, 2013
Private and Public Limited Company
Electronic Filing
Limited Liability Partnership and Trust
Branch, Liaison and Project Offices
Mergers and Acquisitions
Listing and Disclosure
Taxation
Securities
12 Running a Business in India
Mandatory and Statutory Requirements
Bank Account
Corporate Governance
Financial Year, Accounting and Auditing
Directors and Fiduciary Duty
Related Party Transactions
Corporate Social Responsibility (CSR)
Class-Action Suits
Human Resources
Codes and Registers
Employment Contracts
Intellectual Property
Patents
Copyright
Trademarks
Design
Trade Secrets and Confidential Information
Geographical Indications
Data Protection
