This book examines the role of strategic visions of future technological development in the evolution of market structure. In a radical departure from the existing literature, Peter Swann and Jas Gill argue that the connections between technological change and market structure cannot be properly understood without an appreciation of the role of strategic vision within firms. They show that the direct measurement of the rate of technological change--as opposed to traditional, indirect measures such as patent counts or R & D expenditure--is essential for understanding change in market structure.
Author(s): Jas Gill, Peter Swann
Edition: 1
Publisher: Routledge
Year: 1993
Language: English
Pages: 257
Book Cover......Page 1
Title......Page 4
Contents......Page 5
List of figures......Page 7
List of tables......Page 9
Acknowledgements......Page 10
INTRODUCTION......Page 14
EMPIRICAL AND THEORETICAL MOTIVATION......Page 19
THE STRATEGIC ROLE OF VISIONS OF THE FUTURE FOR TECHNOLOGIES AND MARKETS......Page 37
THEORETICAL CONNECTIONS BETWEEN RAPID TECHNOLOGICAL CHANGE AND THE DEVELOPMENT OF MARKET STRUCTURE......Page 58
CASE STUDY: MICROPROCESSORS......Page 96
CASE STUDY: MEMORY CHIPS......Page 115
CASE STUDY: STANDARD LOGIC......Page 152
CASE STUDY: PC SOFTWARE......Page 172
CASE STUDY: BIOTECHNOLOGY......Page 195
CONCLUSIONS......Page 219
Notes......Page 230
References......Page 238
Index......Page 249
