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Communication Catalyst

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The fast (but not stupid) track to value for customers, investors, and employees. By doing the wrong things fast in business, waste is all that is accelerated, and value is sacrificed.  Two leading consultants offer entrepreneurs and business leaders speed-guaranteed communication skills that can yield more results per hour and achieve a true competitive edge.""

Author(s): Mickey Connolly, Richard Rianoshek
Edition: 1st
Year: 2002

Language: English
Pages: 272

Contents......Page 5
Foreword......Page 7
Acknowledgments......Page 9
Introduction......Page 11
1. THE COMMUNICATION CASE FOR HIGH-VELOCITY VALUE......Page 21
2. VALUABLE PERCEPTION: The Leader’s Edge......Page 57
3. ALIGN: Intersect......Page 95
4. ALIGN: Invent......Page 124
5. ALIGN: Invest......Page 141
6. ACT: Engage, Clarify, and Close......Page 162
7. ADJUST: Review and Renew......Page 188
8. RAISING AND RESOLVING VALUABLE ISSUES......Page 219
9. THE BACK ROAD TO BRILLIANCE......Page 246
Appendix A—Generic Steps to the Intersection......Page 257
Appendix B—Evaluation Tool......Page 259
Index......Page 261