Ventus Publishing ApS, 2012. – 67 p.
ISBN 978-87-7681-944-6.Contents:
Introduction.
Basics of Blogs.
What is a Blog?
History of Blogs.
Classification of Blogs.
Who Can Blog.
Why do People Read/Write Blogs.
How Does a Blog Work.
Business Blogs.
What is a Business Blog?
Categories of Business Blogs.
Positive Indicators to Start a Business Blog.
Why Businesses Should Blog.
Benefits of Business Blogs.
Planning the Business Blog.
Creating a Business Blog.
Choosing a Blogging Service.
Creating the Blog.
Other Essential Elements of a Blog.
Start Blogging.
Essentials of a Great Blog Post.
Content Ideas For the Business Blog.
Rules/Guidelines for Business Blogs.
Google’s Insight Into Good Content.
How To Enhance Your Blog.
How To Promote Your Business Blog.
Monitor Blog Performance.
Free Handy Tools.
Domain Name for Blog.
Google Webmaster Tools.
Google Analytics.
Google Traffic Estimation Tool.
Google Website Optimiser.
Hit Counters .
Google Alerts.
Google Suggest.
FeedBurner.
Scribefire.
