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Big Data in Small Slices: Data Visualization for Communicators

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This book offers an engaging and accessible introduction to data visualization for communicators, covering everything from data collection and analysis to the creation of effective data visuals. 　 Straying from the typical "how to visualize data" genre often written for technical audiences, Big Data in Small Slices offers those new to data gathering and visualization the opportunity to better understand data itself. Using the concept of the "data backstory," each chapter features discussions with experts, from marine scientists to pediatricians and city government officials, who produce datasets in their daily work. The reader is guided through the process of designing effective visualizations based on their data, delving into how datasets are produced and vetted, and how to assess their weaknesses and strengths, ultimately offering readers the knowledge needed to produce their own effective data visuals. 　 This book is an invaluable resource for anyone interested in data visualization and storytelling, from journalism and communications students to public relations professionals. A detailed accompanying website features additional material for readers, including links to all the original datasets used in the text, at www.bigdatainsmallslices.com

Author(s): Dianne M. Finch-Claydon
Publisher: Routledge (Focal Press)
Year: 2020

Language: English

Cover
Half Title
Endorsement
Title Page
Copyright Page
Table of contents
Introduction
Big Data
Book Structure
1 The Canary in the Coal Mine
Surfing Into Science
CO2 and pH
The Lives of Corals
Corals Are Animals
Broadcast Mating
Symbionts
Threats Beyond Losing Reef Habitat
Bleaching
Ocean Acidification
Why It Matters Economically
Economics—TEEB
Two Hundred Days on Heron
The Free Ocean CO2 Enrichment System (FOCE)
Predictions for 2100
FOCE Setup and Challenges
The Reef Gets a Physical
Cleaning, Wrangling, and Munging Datasets
Visual Exploration
Dimension Ranges
Carbon Dioxide (CO2)
pH Range
Aragonite Saturation (Ar)
Date and Time
Graphing for Patterns
CO2 Pattern
pH Pattern
Correlation
CO2 and pH Correlation
Aragonite and pH Correlation
Corals Fight Back
Your Reef on Acid
Data Visualization
Story Thoughts for Journalism Students
Notes
2 Sea of Butterflies
Some Damage is Done
The Ocean Acidification Study
Shell Quality
Data Exploration
Shell Quality Data Exploration
Exploring Visually
Chart Structures
Sinking Speeds
Data Cleaning
Data Visualization
Story Thoughts for Journalism Students
Notes
3 Parasites and Armed Rebels
Mac Otten
Malaria and its Vector Agent
The Mosquito as Vector
Rebel Eruption and Roaming Health-Care Facilities
The Project
Process
Trucks, Roads, and Rebels
The Data
Data Exploration
The Spreadsheets
Data Enhancement Using Code
Data Visualization
Medicines, Mosquito Nets, and Diagnostic Tests
Mosquito Nets
Project End
Story Thoughts for Journalism Students
4 Open City, Open Data
From Dublin to Silicon Valley
Interview
City Hall
Stereotypes Are Just Stereotypes
Public Data Acquisition
Open Data
Data Exploration and Cleaning
Data Visualization
Responsive Design
Trees, Trees, and More Trees
Cleaning Trees
Palo Alto Open Data Portal
Story Thoughts for Journalism Students
Notes
Index