This go-to guide can be your handbook as you enter the art world and navigate the nuances of becoming self-sufficient. Instead of feeding you new techniques, it will provide you with insights to help you make decisions based on your specific situation and goals. By the end of this book, you will have a set of guidelines for scenarios that range from taking on commission work and conducting negotiations to dealing with rejection and improving your organization. Be the Artist is designed to help up-and-coming creatives educate themselves on essential yet seldom-discussed strategies, learn about new and relevant artists, and gather the resources they need to build their business.
Author(s): Thomas Evans
Edition: None
Publisher: Chicago Review Press - Fulcrum
Year: 2020
Language: English
Pages: 200
Front Cover
Title Page
Copyright
Contents
A Note from the Author
Chapter 1: Be the Artist
Following Your Passion
Finding My Calling
Taking the Leap
Art and Kids
Mentors
Fear of Failure
Mental Health for Artists
Mentality of the New Artist
Chapter 2: Who Are You and What’s Your Purpose?
Who Do you Want to Be?
Defining Success
Art School
Finding Your Voice
Case Study: The Voice of JR
Adapting Your Lifestyle
Chapter 3: Create, Fail, Learn, Repeat
Expanding Your Creativity
Creative Blocks
Time Management
Chapter 4: Your Studio Practice Is What You Make It
Studio Spaces
Concepts Matter
Materials
The Tools We Use
Process
Artist Statement
Artist CV 101
Art Critiques
Chapter 5: No Artist Is an Island – We All Need Support from Time to Time
Sponsorships 101
Grants
Art and Cultural Departments
Crowdfunding
Residencies
Juries and Committees
Chapter 6: Where Collectors and Creators Meet
Galleries
Alternative Spaces
The Art of Art Fairs
The Collectors
Art Consultants
The Curator
Chapter 7: It’s Not Your Parents’ Art World Anymore
Art Marketing
Traditional Marketing Tactics
Print Materials
Your Fan Base 101
Social Media
Website
Relationship Building for Creatives
Chapter 8: The Business of Art
Pricing
Commissions
Negotiating
Contracts
Shipping Creative Items
Business: It’s Time to Grow Up!
Benefits of LLC
Separating Your Finances
Taxes for Artists
Diversify Your Income
Chapter 9: If You Can’t Beat the Internet Join It!
The Internet
Cloud Sharing for Artists
Chapter 10: Making Art Where the Public Roams
Public Art
Tips When Diving Into Public Art
Street Art
The Visual Artists Rights Act
Chapter 11: Protect Yourself and Your Work
Copyright
Creative Commons
Trademarks
Documenting
Reproductions and Licensing
Chapter 12: Take Time to Sharpen Your Ax
Refining Your Practice
Chapter 13: The Shit They Should Have Told Me
Communication Is Key
Sometimes It’s A Numbers Game
Work and Installation
Identity and Politics
Going Above and Beyond
Evaluating Projects
Closing Advice
Added Reading and Resources
Websites
Documentaries
Books
Podcasts
Essays and Papers
Thank You
About the Author
