Internationalisation of Logistics Systems: How Chinese and German companies enter foreign markets

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Over the past decades the world economy has reached an unprecedented level of global integration. As markets are being liberalised and trade barriers continuously being removed, companies are in an ongoing process of internationalisation. For the internationalisation of business activities, Global Logistics Systems play a significant role. The motivation of this survey is to review companies’ internationalisation procedures from a logistics perspective. What are the challenges of setting up international logistics networks? What are the problems logistics managers must face when entering specific markets? How do managers cope with these challenges to ensure that internationalisation projects will be successful? The research has been undertaken in China and Germany, surveying each country’s companies when going global.

Author(s): Frank Straube, Michael Bohn, Shihua Ma (auth.)
Edition: 1
Publisher: Springer-Verlag Berlin Heidelberg
Year: 2008

Language: English-Chinese
Pages: 148
Tags: Engineering Economics, Organization, Logistics, Marketing; Organization/Planning; Production/Logistics

Front Matter....Pages I-XV
Introduction — Internationalisation of Business Activities....Pages 1-7
Strategic Objectives of Internationalisation....Pages 8-10
Link Between Internationalisation and Logistics....Pages 11-21
Challenges and Difficulties in International Logistics....Pages 22-32
Logistics Strategies for Entering New Markets....Pages 33-65
Conclusion....Pages 66-67
Back Matter....Pages 68-74