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Author(s): Clotaire Rapaille
Publisher: Elsevier Editora Ltda.
Year: 2007
Language: Portuguese
Commentary: Título original: The Cultural Code
Pages: 142
City: Rio de Janeiro/RJ
Tags: 1. Ciências Sociais – Antropologia 2. Percepção social. 3. Cognição e cultura. 4. Características nacionais. 5. Comportamento do consumidor - Aspectos psicológicos.