20 Secrets to Success for NCAA Student-Athletes

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The premier NCAA student-athlete handbook, now in a second, updated edition designed for today’s competitive market and with a new chapter on name, image, and likeness (NIL) rights.

Few student-athletes dreaming of athletic stardom ever make it to the pros. Yet, the discipline and skills they’ve developed while balancing a sport and academics make them ideally suited for satisfying careers elsewhere.

The book’s authors draw on personal experience, interviews, expert opinion, and industry data to provide a game plan for student-athletes to help them transition from high school to college, navigate evolving rules about NIL rights, and find success in life after college.

Modeled after Stephen Covey’s The 7 Habits of Highly Effective People, this expanded and updated guide provides a much-needed strategy for student-athletes as they prepare for postcollege careers, while serving as a valuable resource for their parents, coaches, and sports administrators across the country.

Author(s): Rick Burton, Jake Hirshman, Norm O'Reilly, Andy Dolich, Heather Lawrence
Series: Ohio University Sport Management Series
Edition: 2
Publisher: Ohio University Press
Year: 2021

Language: English
Pages: 264
Tags: Career Development Counseling; Vocational Guidance; Sports Essays

Contents
Foreword
Acknowledgments
Introduction
How to Use This Book
1: Create and Follow Your Student-Athlete Plan
2: Understand Who a Student-Athlete Is
3: Learn What Name, Image, and Likeness Means for You
4: Ride YourSuccess Wheel
5: Acquire the Life Skills You Need to Succeed
6: Be Balanced in Everything
7: Make Smart Decisions on the Other Stuff
8: Seek Support Everywhere
9: Your Major Really Matters
10: Take Nothing for Granted
11: Manage Your Highs and Lows
12: Face Reality in Sports and Life
13: Mentally Move On as a Senior
14: Identify Who You Are
15: Find Your Other Passions in Life as You Prepare to Be a Sophomore
16: Invest in Yourself, Your Health, and Your Future
17: Activate Your Student-Athlete Advantage
18: Create Your Brand
19: Be Fiscally Smart
20: Prepare for the Future by Tracking Trends
The End—Your Road Map: It’s Not a Secret
Afterword
Appendix A: NCAA Student-Athlete Success Data
Appendix B: Other Resources
Appendix C: Contributors to the Book
Appendix D: About the Authors
Notes