The Lean Innovation Cycle: A Multi-Disciplinary Framework for Designing Value with Lean and Human-Centered Design

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Currently, businesses are forced to be more innovative than ever before. Organizations must be sensitive to global trends -- such as digitization, globalization, and automation -- and at the same time build resilience and flexibility to combat unexpected changes in customer demand. The coronavirus pandemic is just the most recent and pronounced example of this new-normal business necessity. Amidst the disruption, many businesses are caught not knowing how to proceed. How ought one pursue or achieve innovation for the company? Are there different innovation strategies? Why might a business leader choose one over the other?

The Lean Innovation Cycle addresses these concerns by introducing a new multidisciplinary framework for both thinking about and pursing innovation. By taking key concepts from the quality management practices of Lean and Six Sigma, the framework augments these tools and disciplines by incorporating other problem-solving and design techniques, including Human-Centered Design. The result is a view of innovation that many business leaders will find fits nicely into their existing paradigm of strategy and operational discipline.

After the introduction of the framework, the book turns to understanding the differences, advantages, and tradeoffs in pursuing Lean Innovation in lieu of traditional, technologically driven innovation approaches. To this end, the book considers issues of sustainability, organizational strategy, and competitive advantage. The result is a thought-provoking dialogue that informs the reader about the key considerations of how best to pursue innovation within their business and the business environment, as well as the circumstances that might make one innovation strategy more congruent to an organization’s culture, goals, and objectives than the other.

Author(s): Michael Parent
Publisher: Routledge/Productivity Press
Year: 2022

Language: English
Pages: 208
City: New York

Cover
Endorsement Page
Half Title
Title Page
Copyright Page
Dedication
Table of Contents
Acknowledgments
Author
Introduction: Innovation, Customer Value, and Lean
What is Innovation?
What is Lean?
Lean: Not Just for Manufacturing Anymore
Conclusion
References
Chapter 1: Lean Innovation and the Lean Innovation Cycle
Lean Innovation and the Lean Innovation Cycle
What’s the Difference?
Hoshin Kanri
Gemba
Analyze
Ideation
Kaizen
Conclusion
References
Chapter 2: Hoshin Kanri
What is Hoshin Kanri?
High-Level Process of Hoshin Kanri
Vision, Mission, and Breakthrough Objectives
Key Performance Indicators
Leading and Lag Measures
Tools for Hoshin Kanri
The X-Matrix Tool
Market Segmentation
The Innovation Team
Multidisciplinary Teams
The Lean Innovation Team and the Organization
Managing an Innovation Team
The Obeya
Conclusion
References
Chapter 3: The Gemba
Gemba in Traditional Lean
What Are We Looking for in the Gemba?
From Simple Lean Gemba to Lean Innovation Gemba
Immersion Tools from Human-Centered Design
Who to Observe?
Experts
Users
Mainstream Users
Extreme Users
The Adaptation Curve
Lean Innovation Gemba Methods
Interviews
Gemba Observation
Peer-to-Peer Observation
Analogous Inspiration
The Usual Suspects: Focus Groups and Surveys
Bringing It Back to the Lean Innovation Cycle
References
Chapter 4: Customer-Driven Analysis
The Customer Journey and Value Stream Mapping
Cleaning Up with the VSCJ
Kano Analysis
Kano’s Key Points
Kano in Action
Quality Function Deployment
The House of Quality
The Path to Innovation: QFD and Dominant Design
References
Chapter 5: Ideation
Tools for the Job
See a Snake…Kill a Snake
Generate
Facilitation of the Ideation Phase
Facilitating the Ideation Session
Obeya for Ideation
Facilitate through Affinity Diagramming
Groupthink
Be Quiet!
Devil’s Advocate
Required Minimums
Tools and Methods for the Ideation Space
Find Themes and Create Insight Statements
“How Might We?” Statements
Visualize
Prototyping
Low Resolution
Don’t Lead the User
Fail Fast to Learn Fast
References
Chapter 6: Kaizen
Concurrent Development
Crashing the Critical Path
PDCA
Agile
What Happened to My Tools?
References
Chapter 7: Differences between Approaches to Innovation
Levels of Innovation
Technology Focused vs. Customer Problem Focused
Levels One and Two and the Lean Innovation Cycle
Process Innovation
Traditional Innovation
The Risks of Technology-Led Innovation
Conclusion
References
Chapter 8: Sustainable Innovation
Multigenerational Products
Lean Innovation Cycle Tools Applied to MGPPs
MGPPs and the Service Industry
Mitigating Organizational Disruption
Internal Capability Development through Sustainable Innovation
Conclusion
References
Chapter 9: Innovation and Organizational Strategy
What Makes a Strategy a Winner?
Innovation Strategy Frameworks for the Competitive Environment
Internal Factors for Strategy
Product Profiles Based on Innovation Strategy
External Circumstances that Dictate Different Innovation Strategies
To Innovate or Not to Innovate?
Conclusion
References
Chapter 10: Innovation and Competitive Advantage
Three Types of Competitive Advantage
Localized Advantage
Creating Barriers to Entry through Traditional Innovation
Competitive Advantage and the Lean Innovation Cycle
Switching Costs and Innovation
References
Index