Author(s): Rune Pettersson
Publisher: Institute for Infology
Year: 2022
Language: English
Pages: 265
City: Tullinge
Preface 3
Contents 4
Communication 8
Many areas of research 8
Communication processes 9
Visual communication 10
Information 12
Design 14
Design families and design genera 17
Design processes and principles 19
General design principles 20
Design judgments 21
Design mottos 23
Quantitative information principles 24
Visual language principles 25
A few design areas 26
Emotional design 26
Industrial design 27
Information experience design 28
Interaction design 29
Interactive design 30
Light design 32
Packaging design 34
Participatory design 35
Sound design 37
Spatial design 39
User experience design 40
The message design family 43
Inter- and multi-disciplinary 44
Message design objectives 46
Graphic design 48
Graphic design objectives 49
Design by reduction 50
Modern graphic design 51
Information design 54
Some definitions 54
5
Information design objectives 56
Instruction design 58
Instruction design objectives 59
Audio-visual instruction 59
Educational technology 61
Instructional technology 67
Instructional design 69
Educational design 76
Instructional message design 78
Information visualisation 80
Instruction design summary 80
Mass design 81
Persuasion design 82
Advertising 83
Propaganda 89
Message design processes 95
Message design model 96
Analysis and synopsis 96
Production of draft 99
Production of script 100
Production of original and master 101
Competence areas 102
Message design principles 105
Selected research 106
Information design principles 106
Instructional design principles 107
Interactive design principles 108
Functional message design principles 109
Functional principles 112
Defining the problems 112
Providing clarity 115
Providing emphasis 115
Providing simplicity 116
Providing structure 116
Providing unity 117
Cognitive principles 118
Facilitating attention 118
Facilitating perception 118
Facilitating mental processing 119
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Facilitating memory 119
Aesthetic principles 120
Aesthetic proportion principle 120
Harmony principle 120
Administrative principles 121
Information access 121
Information costs 124
Information ethics 127
Securing quality 129
Message design tools 135
Selected research 136
Verbal languages 137
Visual languages 137
Combined verbal and visual language 139
Symbols as language 140
Representing reality 141
Traditional media 141
More possibilities 142
Social media 143
Representations 146
Categories of representations 147
Internal and external representations 147
Information messages 148
Symbols and abstractness 149
Lexi-visual representations 152
AV and combined representations 159
Objectives 163
Stringent demands 163
Informative entertainment 164
Brief messages 165
Administrative documentation 167
Factual information 169
Instructions 173
Production of representations 176
Production processes 176
Graphical media 178
Video 179
Databases and multimedia 180
Podcasting 181
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Media-industry mappings 183
Efficiency measures 183
Media evolution chart 185
The receivers 188
Receiver processes 188
Finding information 191
Finding specific information 191
The information cone 193
Information navigation 195
Navigation in hyperspace 203
Media consumption 204
Media consumption vary 205
Specialized market segments 205
Media developments 208
Research and study 210
Research methods 210
Applied research 210
A research process 214
Other research methods 215
Creating a leverage effect 217
Study perspectives 219
ID Library 221
References 222
Appendix: Main concepts 251
