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Inter-Organizational Trust for Business-to-Business E-commerce

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Based on an in-depth research study, this book provides an avenue for managers and researchers to explore, examine, and describe interorganizational trust relationships in e-commerce participation. Identified are trust behaviors in business relationships as they relate to e-commerce. In comparing their own organization with those researched, managers can then examine their own and their trading partners' trust behaviors.

Author(s): Pauline Ratnasingam
Year: 2003

Language: English
Pages: 248