Industry 4.0 and the Digital Transformation of International Business

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The book throws light on the ongoing trends in international business, integration of information technology with global businesses, its role in value co-creation, resource integration, and service for service exchange. While discussing the issues of these areas, chapters of this book also delve into prevalent problematic areas which are closely related like employment, ethical aspects, power creation, and so on. Recognizing the role digitization and new technologies play in enabling global managers to communicate with outside world directly via digital channels irrespective of their location (which is especially true in time of COVID-19), the book takes an emerging economy perspective and throws light on new theories, perceptions, employment opportunities, and innovative ideas through its content. The book not only discusses effects of information technology but also the latest emerging technology in global business like use of artificial intelligence, robotics, machine learning, big data, and their integration with the global business 4.0. Since emergence of these new technologies requires proper infrastructural development, the book also throws light on government initiatives and CSR in this respect. It contains takeaways for both undergraduate and graduate students, researchers and academicians, industry watchers, practitioners, start-ups, and entrepreneurs

Author(s): Gurinder Singh, Richa Goel, Vikas Garg
Publisher: Springer
Year: 2023

Language: English
Pages: 319
City: Singapore

Foreword
Preface
Acknowledgement
Contents
Editors and Contributors
The Global Impact of Pandemic 2020: A Critical Analysis and a Way Forward
1 Introduction
2 Review of Literature
3 Objectives of the Study
4 Research Methodology
5 Discussion and Analysis
5.1 Economic Impact of COVID-19’s on China and Its Various Industries
5.2 Industries and Economic Sectors that Have Been Negatively Affected by the Pandemic in China
5.3 Chinese Government’s Stimulus as a Relief Measure for COVID-19 to Different Sectors in the Economy (Chinese Government Websites)
5.4 Bounce Back and Re-opening of China’s Economy
6 COVID-19 Economic Impact on European Countries
6.1 Unemployment and Job Insecurity in Europe
6.2 Role of the Governments and Companies
7 Case study of Sweden and Denmark: A Comparison of Consumer Spending Habit of Sweden (Country with Lenient Home Quarantine Orders) with Denmark (Country that Imposed Strict Lockdown Measures)
8 Sectoral Impact
8.1 Industrial Sectors Negatively Impacted by the Coronavirus Outbreak
8.2 Industrial Sectors Positively Impacted by the Coronavirus Outbreak
9 Conclusion
References
Challenges of Adapting to the Fourth Industrial Revolution in Emerging Economies: A Bangladesh CASE
1 Introduction
2 Literature Review
2.1 Industrial Revolution 4.0
2.2 Industrial Implications of Industry 4.0
2.3 Implications of Industry 4.0 in Bangladesh
2.4 Barriers of Adapting to the Industry 4.0
2.5 Significance of Industry 4.0 for Bangladesh
3 Methodology
4 Results and Discussion
5 Recommendation and Scope for Future Research
References
“Entrepreneurship in the Digital Era. A Systematic Literature Review”
1 Introduction
2 Methods
3 Findings
3.1 Descriptive Statistics
3.2 The Analysis of the Contents of the Article
3.3 Theoretical Approaches
3.4 Methods
3.5 Thematic Analysis
4 Conclusion and Research Agenda
References
International Business and Block-Chain Ventures
1 Introduction
2 Governance Functions
3 The Application of Block-Chain Technology in International Finance
4 International Supply Chain Management and Logistics
5 International Marketing and Advertising
6 Impact of Block-Chain Applications on Global Governance
7 Protection of Property Rights
8 Internalization of Negative Externalities
9 Contributions and Suggestions Global Governance Suggestions
References
The Rise, Fall, and Rise Again of Parikarma Events
1 Introduction
1.1 Literature Review
1.2 Methodology
2 The Birth of an Entrepreneur
3 The Entrepreneurial Itch
3.1 The Journey Begins
3.2 About Parikarma Events
3.3 The Vision and Philosophy
3.4 The Innovations and Experiments
3.5 Inculcating Culture Change at Parikarma: The Ashish Style
4 Leadership and Management Style
4.1 The Transformation
4.2 The Rise of Parikarma
4.3 The Fall of Parikarma
4.4 The Rise from Fall of Parikarma
4.5 The Way Ahead
5 Conclusion and Recommendations
References
Industry 4.0—Its Advancement and Effects on Security of Whistle-Blowers on Dark Web
1 Introduction
1.1 Bitcoin Administrations
1.2 Darknet Markets
1.3 Hacking Gatherings and Administrations
1.4 Financing
1.5 Cause of Term
2 Literature Review
2.1 The Effect of the Dark Web on Web Administration and Cyber Security
2.2 Threat and Opportunities on the Dark Web
2.3 Whistleblowing Policies of Leading European Companies
3 Research Methodology
3.1 Source of Data
3.2 Poll
3.3 Testing
4 Conclusion and Recommendation
4.1 Conclusion
4.2 Recommendation
5 Limitation and Future Scope
5.1 Limitations
5.2 Future Scope
References
Artificial Intelligence and Its Impacts on Industry 4.0
1 Introduction
1.1 Industry 4.0
1.2 Industry 4.0 Technologies
2 Research Objectives
3 Artificial Intelligence
3.1 Industry 4.0 and Artificial Intelligence
4 Literature Review
5 Research Methodology
6 Industrial Application of AI
7 Findings
8 Discussion and Implications
9 Conclusion
10 Limitations and Future Recommendation
References
Rise of Digital Entrepreneurship During COVID-19 in India
1 Introduction
2 Objective
3 Literature Review
4 Need and Importance of the Study
5 Methodology Designed
6 Findings
7 Conclusion
8 Recommendations
9 Delimitations of the Study
10 Future Implications of Research
11 Relevant Links
References
A New RFM Model Approach: RFMS
1 Introduction
2 RFM Analysis
2.1 RFM Models
2.2 Scoring with RFM
2.3 Analyses that Can Be Used with RFM
3 PESTEL Analysis
4 Proposed Model: RFMS
4.1 Economic Sensitivity
4.2 RFMS Model
5 Customer Segmentation with RFMS
5.1 Dataset
5.2 Results for Classical RFM Models
5.3 Clustering with CHAID
5.4 PESTEL Analysis
5.5 BORUSANCAT RFMS Model
5.6 Test
6 Conclusion
References
Assessing the Impact of Artificial Intelligence in e-Commerce Portal: A Comparative Study of Amazon and Flipkart
1 Introduction
2 History of AI
2.1 Phases of Artificial Intelligence (1943–1952)
2.2 Birth of Artificial Intelligence (1952–1956)
2.3 The Golden Years-Early Enthusiasm (1956–1974)
2.4 The First AI Winter (1974–1980)
2.5 A Boom of AI (1980–1987)
2.6 The Second AI Winter (1987–1993)
2.7 The Emergence of Intelligent Agents (1993–2011)
2.8 Deep Learning, Big Data Analytics and Artificial Intelligence (2011-Present)
3 Artificial Intelligence Applications
3.1 Artificial Intelligence in e-Commerce
3.2 AI at Online Retail
3.3 AI at Flipkart
3.4 AI at Amazon
4 Comparative Analysis Between Flipkart and Amazon
5 Conclusion
References
International Production and Digital Economy
1 Introduction
1.1 International Production
1.2 International Product Strategies
1.3 International Product Decisions
1.4 Advantages of International Production
1.5 Product Life Cycle in International Market
1.6 Stages of a Product Life Cycle
1.7 International Product Branding
1.8 International Branding Adapting on the Spot
1.9 Digital Economy
2 Key Features
2.1 Company Roles Include Versatility
2.2 Network Effect
2.3 Multi-sided Market
2.4 Cashless Society
2.5 Recent Challenges
2.6 The Effect of Emerging Technology on International Production
2.7 Technological Advancements in International Trade
3 Characteristics of Digital Economy
4 Creating New Value and Shaping the Future of the Digital Economy
4.1 MNCs in Digital Economy
4.2 Scope of Digitalization in MNCs
5 Digital Economy Success Factors
5.1 Promoting Customer Engagement
5.2 Developing the Right Infrastructure
5.3 Adapting to New Technology
5.4 Amplifying Partnerships
5.5 Shifting from Control Strategy to Influence Strategy with Regards for Technology
5.6 India Set to Play a Vital Role in Web Economy
References
Changing Structure of Consumer Buying Behaviour and Expectation in the Digital Era
1 Introduction
2 Research Methodology
2.1 Objectives of the Study
3 Literature Review
3.1 Consumer Behaviour
3.2 Consumer Behaviour During Digital Age
3.3 Model of Consumer Decision-Making Process in the Digital Era
3.4 Findings
4 Conclusion
References
A Software Based on Modelling Solution Using Weibull Distribution and Depreciation, Applicable in MSM e-Business and e-Commerce Industry
1 Introduction
2 Objective
3 Notations
4 Numerical Illustration
5 Sensitivity Analysis
6 Findings
7 Conclusion
8 Future Scope
References
House Price Prediction: A Case Study for Istanbul
1 Introduction
2 Literature Summary
3 Material Method
3.1 The Hedonic Price Model
3.2 Artificial Neural Network (ANN)
4 The Research Findings and Discussion
5 Results
References
Government Implications of Infrastructural Development and CSR in Industry 4.0
1 Industry 4.0
1.1 Industry 4.0 in India
1.2 Sector Wise I4.0 Espousal in India
2 Indian Government Implications of Infrastructural Development for Industry 4.0
2.1 SAMARTH Udyog Bharat 4.0
3 ‘Make in India’ Initiative
4 Corporate Social Responsibility Initiatives
5 The Salient Role of the Government
6 Conclusion
References
The Post-pandemic Perspective of Rejigging the Gig Economy in India and the Issues of Returnees to Homeland
1 Introduction
2 Objectives of the Study
3 Analysis and Observation
3.1 Status of Migrant Workers’ Deaths
3.2 Role of States for Migrant Workers
3.3 Important Areas of PMGKY (Pradhan Mantri Garib Kalyan Yojana) Scheme
3.4 New Government Initiatives in Regard to the Migrant Labourers in India
4 Practical Implication of the Study
5 Conclusion
References
Work-Life Balance and Its Socio-cultural Inclination from Industry 1.0 to Industry 4.0
1 Introduction
2 Etymology of Work-Life Balance
3 Industrial Revolution and Work-Life Balance
4 Industry 1.0 and Work-Life Balance
5 Industry 2.0 and Work-Life Balance
6 Socio-cultural Enlightenment, Industrialisation, and Work-Life Balance
7 Industry 3.0 Work-Life Balance
8 Hours of Work and Work-Life Balance
9 Women Work Participation Rate-A Matter of Concern for Indian Women
10 Dual Carrier Culture Re-defining the Work-Family Culture
11 Work-Life Balance and the Legal Environment
12 Industry 4.0 and Work-Life Balance—The Road Ahead
13 Concluding Remarks
References
The Impact of Emotional Contagion on Managerial Efficiency: IIOT as a Moderator
1 Introduction
2 Objectives
3 Hypothesis Formulation
4 Research Methodology
5 Factors Affecting Emotional Contagion
6 Result and Analysis
7 Discussion
8 Future Research
References