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Поведение потребителя

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Мн.: Белорусский государственный экономический Университет, 2015. — 172 с.
Электронный учебно-методический комплекс для студентов специализации «Рекламная деятельность».
Содержит :
Учебно-программная документация
Теоретический раздел (конспект лекций)
Практический раздел
Контроль знаний
Рекомендуемая литература.

Author(s): Саевец А.Н.

Language: Russian
Commentary: 1685839
Tags: Маркетинг, реклама, PR;Поведение потребителей