Competitive Trends and Technologies in Business Management

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This book explains the global business management domain in the current scenario and it covers the latest concepts in business and technologies applied for their successful implementation. The growth of global corporations has led to the development of new business strategies by the applications of new technologies. The critical success factors of business management depend on the successful applications of information systems and information technologies. To achieve competitive advantages, business management is applying strategies from technological perspectives for various concepts such as customer relationship management, cost management, marketing management, etc. Competitive Trends and Technologies in Business Management describes the applications and concept of IS in business management and presents the success stories of business. The book assesses competitive business management from an IS and IT perspective, examining business development policies linked to the profitability of global firms. The book covers comprehensive topics such as use of green technology in business processes, machine learning in business education, and artificial intelligence in the business sector. This book will drive readers to actively think through the most fundamental business concepts developed by IS and IT in the current competitive landscape and provides answers to questions such as: what are the new drivers of Business Management? and how do businesses apply IS and IT? The current Covid pandemic has caused serious financial loss to developing countries, and this book will help to explore new options of expanding markets for businesses by the applications of IS and IT.

Author(s): Arshi Naim, Praveen K. Malik
Series: Business Issues, Competition and Entrepreneurship
Publisher: Nova Science Publishers
Year: 2022

Language: English
Pages: 169
City: New York

Preface
Acknowledgments
Chapter 1
Applications of Decision Support Systems in CRM
Abstract
1. Introduction
2. Literature Review
3. Theoretical Perspectives of Research Methodology
4. Discussion
5. Research Procedure
5. Results
Conclusion
References
Chapter 2
Successful E-CRM by the Application of Management Information Systems
Abstract
1. Introduction
2. Literature Review
3. Discussion
4. Results
Conclusion
References
Chapter 3
Applications of Green Information Technologies in Business Process Management
Abstract
1. Introduction
2. Literature Review
3. Discussion
4. Results
Conclusion
References
Chapter 4
Consumer Behavior Appraisal for Health and Fitness Services
Abstract
1. Introduction
1.1. Purpose of the Study
1.2. Scope of the Study
2. Literature Review
3. Discussion
3.1. Details of Hypothesis
3.2. Research Methodology
3.3. Research Design
3.4. Consumer Research Process
3.5. Data Types
3.6. Scaling Method for This Study
4. Results
4.1. Demographic Findings
4.2. Psychological Finding
4.2.1. Tangibility
4.2.2. Reliability
4.2.3. Responsiveness
4.2.4. Assurance
4.2.5. Empathy
Conclusion
References
Chapter 5
Economies of Scale for Security Applications in Business
Abstract
Introduction
Literature Review
2.1. Feeding Techniques
Discussion
Applications of Microsript Patch Antenna
Working of P.Mgnt
Patch Management Life Cycle
PRP
PDPT
PDR
PI
PIP
PRV
Cost Management for P.Mgnt
Results
Conclusion
References
Chapter 6
Virtual Learning in Business Information Systems: A Case Study on Quality Matters Applications
Abstract
1. Introduction
2. Literature Review
3. Methodology/Discussion
4. Results
Conclusion
References
Chapter 7
Application of Data Management System in Business-to-Business Electronic Commerce
Abstract
1. Introduction
2. Literature Review
3. Methodology
4. Analysis and Findings through Bibliometric Analysis
4.1. Database Management
4.2. Electronic Commerce
4.3. Database Management in B2B E-Commerce
Conclusion and Recommendations
References
Chapter 8
Applications of E-Learning Tools for Achieving Students Learning Outcomes for Business Programs
Abstract
1. Introduction
2. Literature Review
3. Research Methodology
4. Discussion and Findings
5. Results
Conclusion
References
Chapter 9
Emerging Technologies in Finance and Market: Applications of AI
Abstract
1. Introduction
2. Literature Review
3. Discussion
3.1. Micro Financial Point
3.2. Possible Effects of AI in Financial Markets
3.3. Possible Effects of AI Learning on FI
3.4. Possible Effects of AI on Consumers and Investors
3.5. Macro-Financial Analysis
4. Results
Conclusion
References
About the Editors
Index
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