Business Innovation for the Post-pandemic Era in Vietnam

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This book documents the recent post-pandemic era business innovation research in Vietnam bringing together selected works from the 2022 ‘International Conference on Business Innovation: Business Innovation in a Post-pandemic World’ held at RMIT University in Vietnam. The book contributes to the body of knowledge in several ways. It serves as a comprehensive reference for business innovation research and promotes recent progress in business innovation applications in Vietnam and offers a shared understanding to help coordinate future research in the field. 



 


Author(s): Nguyen Hoang Thuan, Hung Nguyen, Hiep Cong Pham, Alrence Halibas
Publisher: Springer
Year: 2023

Language: English
Pages: 212
City: Singapore

Editorial Board
Preface
Contents
About the Editors
Introduction to Business Innovation in the Post-pandemic Era in Vietnam: Digitalization and Smart Logistics
1 Introduction
2 Introduction to Chapters in Digitalization Section
3 Introduction to Chapters in Smart Logistics Section
4 Conclusion
References
Important Negotiation Behaviours in Entrepreneurs’ New Product Launching Stage During Post-Covid-19 Era
1 Introduction
2 Literature Review
2.1 Some Critical Challenges When Launching New Products in Post-Covid-19 Era
2.2 Research Gaps
2.3 Theoretical Lens
3 Research Method
4 Research Findings
4.1 Concern About Personal Outcomes
4.2 Concern About Others’ Outcomes
4.3 Building Relationship
4.4 Emotional Expression
4.5 Risk-Taking
5 Discussion
6 Limitations and Future Directions
References
Does Digital Transformation Increase Efficiency in Business? Evidence from Vietnam During the COVID-19 Pandemic
1 Introduction
2 A Brief Review of Related Studies
3 Methodology
4 Result and Discussion
5 Conclusion
References
COVID-19 Disruption Risk—A Game-Changing Factor for SMEs Digital Supply Chain Transformation
1 Introduction
2 Literature Review
2.1 Technology-Organization-Environment Framework
2.2 Digital Supply Chain Transformation and COVID-19 Disruption Risk
2.3 Technological Competence and Digital SC Transformation
2.4 Organizational Learning and Digital SC Transformation
2.5 Effects of COVID-19 SC Disruption Risk on SMEs’ Digital Transformation
3 Method
4 Results and Findings
4.1 Measurement Model
4.2 Hypothesis Testing
5 Discussion
5.1 Theoretical Implications
5.2 Managerial Implications
6 Conclusion
References
Enhancing Citizen Willingness to Use E-Government: The Case of Ho Chi Minh
1 Introduction
2 Literature Review
2.1 E-Government Service Characteristics
2.2 User Characteristics
2.3 Personal Innovativeness
3 Methodology
4 Findings
4.1 Convergent Validity
4.2 Discriminant Validity
4.3 Hypothesis and Research Model Testing
5 Discussion
6 Conclusion and Recommendations
7 Limitation and Future Research
References
Business Use of Blockchain in New Zealand Organisations an Exploratory Study
1 Introduction
2 Literature Review
3 Research Method
3.1 Reliability and Validity
4 Descriptive Analysis and Results
4.1 Descriptive Results
4.2 Research Questions Answers
5 Discussion, Propositions and Conclusion
References
Understanding the Impact of Low Personalization on Customers’ Prior Negative Experience with Virtual Conversational Agents: A Conceptual Framework
1 Introduction
2 Literature Review
2.1 Theory Underpinning
2.2 Low Personalization
2.3 Low Informativeness and Credibility
2.4 Low Enjoyment
2.5 Violation of Shared Language
2.6 Overload of Information
2.7 Avoidance and Switching Intention
2.8 Time Pressure
3 Methodology
3.1 Data Collection
3.2 Measurement
4 Contribution
5 Limitation and Future Research
References
Personalisation-Privacy Paradox from Marketing Perspectives: Literature Review and Future Research Directions
1 Introduction
2 Literature Review
2.1 Personalisation and Disclosure Behaviour
3 Methodology
4 Discussion and Findings
4.1 Type of Data and Data Sensitivity
4.2 Consumers’ Perceived Values of Personalisation
4.3 The Antecedents of Self-Disclosure Behaviour for Personalisation
4.4 The Psychological Variations
5 Conclusion and Implications
Appendix
References
Applying Theory of Constraints in Food Safety Management Across Supply Chains: The Viewpoints of Chinese and Vietnamese Fishery Exporters
1 Introduction
2 Literature Review
2.1 Food Safety Management System
2.2 Theory of Constraints (TOC)
3 Research Methodology
3.1 Research Context
3.2 Research Sample
4 Findings
4.1 Physical Constraints
4.2 Managerial Policy Constraint
4.3 Behavioural Constraint
4.4 Supply Chain Relationships Constraint
4.5 Certification and Standards
5 Discussion
6 Concluding Remarks
References
Vendor Certification Program and Performance: Mediating Role of Absorptive Capability in Agricultural Food Processing Firms
1 Introduction
2 Theoretical Background and Research Hypotheses
2.1 Vendor Certification Program (VCP) and Supply Chain Absorptive Capability (ABS)
2.2 Absorptive Capability and Performance
2.3 Vendor Certification and Performance
2.4 Mediating Roles of Absorptive Capability Between VCP and Performance
3 Research Method and Validation
4 Results and Discussion
4.1 Hypothesis Testing
4.2 Mediating Roles of Absorptive Capability
5 Discussion and Implication
6 Managerial Implications
7 Limitations and Future Research
References
Balancing Supply and Demand: The Impact of Consumer Anxiety and Social Contagion on Willingness to Pay More for Food During the COVID-19 Pandemic
1 Introduction
2 Literature Review
2.1 Willingness to Pay More
2.2 Panic Buying
2.3 Consumers’ Anxiety
2.4 Social Contagion
2.5 Panic Buying as a Mediator
3 Research Methods
3.1 Measurement Development
3.2 Survey Administration
4 Research Results
4.1 Measurement Model
4.2 Structural Model
5 Discussion
6 Research Contributions
6.1 Theoretical Contributions
6.2 Practical Contributions
7 Limitations and Directions for Future Research
References
Critical Success Factors for Food Safety Management and Their Impact on Business Performance: Empirical Evidence from China and Vietnam
1 Introduction
2 Research Framework and Hypotheses Development
2.1 Critical Success Factors
2.2 The Relationship Between FSMS and Business Performance
2.3 FSMS Implementation
3 Research Methodology
4 Data Analysis and Results
4.1 Construct Reliability and Validity
4.2 Model Estimation
5 Discussion and Implication
5.1 Impact of CSFs on Operational Performance
5.2 The Link Between FSMS Implementation and Business Performance
5.3 Theoretical and Managerial Implications
6 Conclusion
References
Green Certification Pressures and Sustainability Performance: From Environmental Symbolic Drivers to Process Innovation
1 Introduction
2 Literature Review and Theoretical Framework
2.1 Green Certification Pressures (GCP), Process Innovation (PI), and Sustainable Performance (SP)
2.2 The Mediating Role of Process Innovation (PI) on GCP-SP Relationships
2.3 The Moderating Role of Environmental Symbolic Drivers (ESD)
3 Research Methods
4 Results and Discussions
4.1 Research Impacts
4.2 Mediating Roles of Process Innovation
4.3 Moderating Effects by Environmental Symbolic Driver (ESD)
5 Conclusion
6 Limitations
Appendix 1: Constructs Means and Reliability Measures
References
Heterogeneity in Consumers Willingness to Pay for Home Delivery Service in Grocery Retailing
1 Introduction
2 Choice Experiments and Model Estimation
2.1 Choice Experiments and Sample
2.2 Model Estimation
3 Results and Discussion
4 Conclusions
References
Supply Chain Risks Management and Customer Service: A Moderating Role of Mitigation Strategies
1 Introduction
2 Literature Review
2.1 Supply Chain Risks
3 Research Hypothesis
4 Research Methodology
5 Results
5.1 EFA & CFA Results
6 Main Findings
7 Discussions
8 Conclusions
References
External Supply Chain Risk Assessment in the Covid 19 Pandemic
1 Introduction
2 Theoretical Model
2.1 Supplier Performance
2.2 Learning and Innovation
2.3 Internal Business
2.4 Customer Service
3 Research Methodology
3.1 Data Collection
3.2 Data Analysis Process
4 Results
5 Discussion
6 Conclusion and Future Research
References
Risk Identification and Its Resonant Effect in Service-Oriented Supply Chain
1 Introduction
2 The Resonant Effect
3 Research Methodology
4 Results
5 Conclusion
References