Artisan and Handicraft Entrepreneurs: Past, Present, and Future

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In handicrafts and artisanal products, industry has witnessed both a technological shift and a renewed interest among customers, especially after the challenges and limitations of mass production became evident under the COVID-19 pandemic. This book portrays the worldwide development of this trend, the nature of entrepreneurship in these industries, and the unique challenges and opportunities that entrepreneurs face. 

The book shows how these businesses are gaining a resurgence due to customers preferring ethical, regional, and climate-friendly options to fulfill their needs. The chapters focus on artisan entrepreneurs' contribution to society by not only creating businesses, but also in terms of tourism development. The book reiterates that artisan entrepreneurs enable crucial cultural connections with tradition due to their affinity to a region, city, village, or community. Small business and entrepreneurship researchers as well as policymakers in the cultural sector would benefit from this book.

Author(s): Léo-Paul Dana, Veland Ramadani, Ramo Palalic, Aidin Salamzadeh
Series: Contributions to Management Science
Publisher: Springer
Year: 2022

Language: English
Pages: 297
City: Cham

Foreword
References
Preface
References
Editorial Board
Contents
About the Editors
Part I: Traditional Self-Employed Artisans, Home-Made Goods and Markets
Ground Loom Weaving Among Negev Bedouin Women
1 Background
2 Black Tents
3 Traditional Weaving
4 Urbanization and Modified Weaving
5 Bedouin Women Weaving Cooperative
References
Artisans in Ethiopia
1 Introduction
2 Ethiopia
3 Artisans in Ethiopia
4 Key Occupations of Ethiopian Artisans
4.1 Pottery Production
4.2 Handloom Textiles
4.3 Basketry
4.4 Ground Stone
5 Problems and Challenges Faced by Ethiopian Artisans: Discussion and Recommendations
References
Craft Artisans in Namibia´s Okavango Tribe
1 Introduction
2 The Republic of Namibia (Okavango Women-Okavango Region)
3 The Role of Culture in Artisan Entrepreneurship
4 Defining Art Entrepreneurship and Typologies
4.1 Typologies of Entrepreneurship
4.1.1 Entrepreneurial Opportunity
4.1.2 Entrepreneurial Identity
5 The Role of Small Medium Enterprises in the Artisan/Craft Entrepreneurship
6 Methodology and Data Collection
7 Findings and Discussion
7.1 Discussion on Okavango Craft Entrepreneurs
8 Conclusion
References
Artisan Enterprise in the Rural Economy: Drystone Walling in North Yorkshire
1 Introduction
2 Does Rural Exist?
3 Prior Work
4 The Artisan Rural Enterprise
5 Drystone Walling
6 Methodology: The Research Problem
6.1 The Conceptual Framework: Classifying the Rural Creative Enterprise
7 Case Studies
7.1 Case 1: Neil Harland
7.1.1 The Farm-Based Entrepreneur
7.2 Case 2: Calum McElwee
7.2.1 Opportunity-Based Entrepreneur
Myatt-McCallum myatt-mccallum.co.uk
Rural Business Development
Creative Development Orientation
Business Development Orientation
8 Conclusions and Implications
References
Further Reading
Traditional Food and Self-Employed Artisans in Druze Villages
1 Introduction
2 Culinary Tourism
3 Governmental Programmes and Resolutions
4 Food Tourism in Druze Villages
5 Epilogue
References
Part II: Entrepreneurial Innovation in the Artisanal Sector
Artisan Food Production: What Makes Food `Artisan´?
1 Introduction
2 Artisan as an Attribute: Product, Production and Producer
3 Entrepreneurial and Innovative Ways to `Stand Out´ and Yet Still Be Defined as `Artisan´
3.1 Wild Irish Seaweed (Wild Irish Seaweed 2021)
3.2 Cotswold Kid Meat-Just Kidding (Just Kidding 2021)
3.3 Black Mountains Smokery (Black Mountains Smokery 2021)
4 Concluding Thoughts
References
Enterprise Culture in Art: Artist-Entrepreneur Graham McKean
1 Introducing the Illustrative Case Study of Graham McKean
2 Introducing the Context and Literature of `Artisanal-Entrepreneurship´
2.1 Exploring the Literature of Artisanal Entrepreneurship
2.2 Arts Entrepreneurship and the Aesthetic Dimension
2.3 Considering the Aesthetics of Entrepreneurial Identity
3 Methodology
4 Presenting the Case for McKean as an Artisanal Entrepreneur
5 Findings (from the Empirical Data)
5.1 Analysing the Masculine Imagery
6 Some Concluding Thoughts
References
Arts Entrepreneurs in an Emerging Economy
1 Introduction
2 Innovation Economy
3 Creative and Arts Entrepreneurship
4 COVID-19 and the Effects of Social Media
5 Conclusion
References
Stone Carving in India and the Need for Process Innovation
1 Introduction
2 Methodology and Significance of the Study
3 Stone Carving as the Oldest Traditions of Art in India
4 Literature Review
5 Problems Faced by the Stone-Carving Artisans in the Study Region
6 Opportunities to Strengthen Livelihoods Through Entrepreneurship
7 Conclusion and Recommendation
References
Websites
Social Entrepreneurship Among Artisans
1 Introduction
2 Research Problem and Research Objectives
3 Research Gap
4 Review of Literature on Social Entrepreneurship and Self-Efficacy
5 Methodology
5.1 Case Analysis
6 Findings and Discussion
7 Conclusion
References
Part III: Toward the Future: Social Media, Technology and Obstacles
Social Media Use by Artisans
1 Introduction
2 The Age of Social Media
3 Strategic Implications of Artisan´s Social Media Use
4 Impact on Artisans
5 Fair Labor Practices and Social Media
6 Women Artisans and Social Media
7 Fair Trade and Transparency
References
Artisans and Social Media: Cases from Kosovo
1 Introduction
2 Literature Review
2.1 The Artisan Concept
2.2 The History of Artisans in Kosovo
2.3 Artisans that Survived the Time
2.4 Social Media Usage in Kosovo
3 Methodology
4 Introducing the Cases
5 Findings and Discussion
6 Limitations and Future Research Directions
References
Social Media and Digital Technologies Among Pottery Makers and in the Sewing Sector
1 Introduction
2 Creative Economy, Art Markets, and Art Galleries of Iran
2.1 Creative Economy
2.2 Art Market
2.3 Art Galleries
2.4 Art-Based Social Enterprise
2.5 The Creative Economy of Iran
3 Craft Entrepreneurship in Iran
3.1 Cultural Creative Product
3.2 Creative Goods and Services
3.3 Ceramics and Pottery Industry
3.4 Sewers
3.5 Case of Iran
4 Social Media and Digital Technologies in the Creative Economy of Iran
4.1 Innovation Ecosystem
4.2 Social Media
4.3 Digital Technologies
5 Conclusion
References
Technology Innovation Among Handicraft Artisans in Lesotho
1 Introduction
1.1 Government Support for Small-Scale Artisan Entrepreneurs
1.2 The Advent of Globalisation and Cottage Industries in Developing Countries
1.3 The Changing Use of Technology
1.4 Formation of Social Networks
1.5 Research Methods
1.6 Handicraft Cooperatives in Lesotho
2 Results and Discussions
2.1 The Type of Products Produced by the Handicraft Businesses
2.2 Types and Sources of Raw Materials for Handicraft Centres
2.3 Skill Acquisition and Transfer Among Artisanal Entrepreneurs
2.4 Different Types of Technology Used by Crafts Artisans
2.5 Acquisition of Technology
3 Conclusion and Recommendation
References
Women Artisans Facing Obstacles
1 Introduction
2 Women Artisan Entrepreneurship
2.1 Obstacles
2.2 Contributing Factors
3 Women Entrepreneurial Spirit in Artisan Entrepreneurship
4 Women Artisan Entrepreneurship in Pakistan
5 Key Objective
6 Methodology
7 Findings and Discussion
7.1 Experience as an Artisan Entrepreneur
7.2 Encountered Obstacles
7.3 Business Strategies
7.4 Issues and Challenges
7.5 Recommendations
8 Theoretical Justification
9 Conclusion and Implications
10 Limitations and Future Research Direction
References