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MANAGERIAL ECONOMICS INSTRUCTOR'S MANUAL

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MANAGERIAL ECONOMICS BRUCE MANSFIELD INSTRUCTOR'S MANUAL

Author(s): W. Bruce Allen, Neil A. Doherty, Keith Weigelt, Edwin Mansfield
Edition: 8
Publisher: W. W. Norton & Company
Year: 2013

Language: ENGLISH
Pages: 316
City: New York
Tags: managerial economics, solutions, bruce manual

PART 1: THE NEED FOR A GUIDE
Chapter 1 | Introduction 1

PART 2: THE NATURE OF MARKETS
Chapter 2 | Demand Theory 13
Chapter 3 | Consumer Behavior and Rational Choice 31
Chapter 4 | Estimating Demand Functions 51

PART 3: PRODUCTION AND COST
Chapter 5 | Production Theory 70
Chapter 6 | The Analysis of Costs 86

PART 4: MARKET STRUCTURE AND SIMPLE PRICING STRATEGIES
Chapter 7 | Perfect Competition 103
Chapter 8 | Monopoly and Monopolistic Competition 115
PART 5: SOPHISTICATED MARKET PRICING
Chapter 9 | Managerial Use of Price Discrimination 133
Chapter 10 | Bundling and Intrafirm Pricing 153
PART 6: THE STRATEGIC WORLD OF MANAGERS
Chapter 11 | Oligopoly 169
Chapter 12 | Game Theory 188
Chapter 13 | Auctions 206

PART 7: RISK, UNCERTAINTY, AND INCENTIVES
Chapter 14 | Risk Analysis 220
Chapter 15 | Principal–Agent Issues and Managerial Compensation 239
Chapter 16 | Adverse Selection 258

PART 8: GOVERNMENT ACTIONS AND MANAGERIAL BEHAVIOR
Chapter 17 | Government and Business 271
Chapter 18 | Optimization Techniques 293