Mercado editorial brasileiro

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Author(s): Sandra Reimão
Edition: 2
Publisher: Escola de Comunicações e Artes (USP)
Year: 2018

Language: Portuguese
Pages: 61
City: São Paulo
Tags: Editoração - Brasil; Mercado editorial - Brasil

Introdução 5
Sobre a Noção de Best-seller 9
Anos 60: Explosão Qualitativa da Fruição Privada 16
Anos 70: Industrialização e Segmentação da Cultura 26
Anos 80 : Ecletismo e Oscilações 40
Referências Bibliográficas 56